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Sport Business

  • ICC set to create cricket game to rival Fifa

    June 16, 2025

    Cricket’s governing body the ICC and its 12 members – including England – have launched an expression of interest to develop a mobile game. The ICC hopes to use a cricket version of Fifa to change the way fans engage with the sport, encouraging a new form of fandom. The process is set to see [...]

  • WTA Ventures: Queen’s, CVC Capital Partners and an organisation pushing on

    June 16, 2025

    After a successful week of WTA tennis at Queen’s, WTA Ventures chief Marina Storti discusses the state of the sport, its private equity partner CVC Capital Partners and a potential merger with the ATP. When 37-year-old Tatjana Maria upset the odds to win the HSBC Championships in front of 9,000 fans on Sunday, she became [...]

  • WSL to expand to 14 teams from 2026-27 season

    June 16, 2025

    The Women’s Super League will expand to 14 teams from the 2026-27 season, it was announced on Monday. The top flight of English women’s football will grow in size after the coming season, with two teams promoted from the second division into the Women’s Super League and the third-place team facing the WSL’s bottom side [...]

  • Barcelona credit rating rises from stable to positive

    June 16, 2025

    Barcelona today boasted of an upgrade in their credit rating, with the LaLiga champions seeing their status move from “stable” to “positive”. An assessment from agency Morningstar DBRS has upgraded the Catalan club’s credit rating despite Barcelona facing recent financial difficulties, in which they were fined over £400,000 for breaching Uefa rules in 2023. The [...]

  • Ticketing firm Seat Unique partners with Everton’s Hill Dickinson Stadium

    June 16, 2025

    Premium ticketing firm Seat Unique has become a founding partner of Everton FC’s Hill Dickinson Stadium. The deal sees the platform expand its sporting portfolio to the Bramley-Moore Dock site, having already ventured into cricket, NFL, golf, rugby union and boxing, among others. It comes ahead of the Toffees’ much anticipated move to the Merseyside [...]

  • Spaun banks $4.3m US Open prize as MacIntyre wins career best $2.3m

    June 16, 2025

    US Open winner J.J. Spaun picked up $4.3m at Oakmont on Sunday as Brit Robert MacIntyre secured a career-best $2.3m. The American won his first major at the weekend, sinking a 65-foot birdie putt on the 18th green to win by two shots and conclude the fourth round as the only player under par. His [...]

  • Is a franchise model the only way to save rugby union?

    June 15, 2025

    Despite various approaches to the same question as to whether rugby can find a stable commercial footing, various rugby factions seem to be coming to the same conclusion: are franchises the answer? Franchise sport can be hit and miss; in the US NFL and NBA franchises are seeing valuations north of $5bn. In the Indian [...]

  • US Open prize money 2025: Golf’s most lucrative major freezes payouts

    June 13, 2025

    Organisers of this week’s US Open, the third men’s golf major of the year, have taken the unusual step of not increasing prize money for 2025. But before you reach for a tiny violin, it’s worth remembering that the US Open remains the most lucrative of the four majors with total prize money of $21.5 [...]

  • Florian Wirtz: Liverpool agree British record transfer fee of £116m

    June 13, 2025

    Liverpool have agreed the signing of Germany midfielder Florian Wirtz for a potential British record transfer fee of £116m. The Premier League champions will pay Bayer Leverkusen a minimum of £100m for the 22-year-old but that amount could increase to £116m if Wirtz meets certain performance targets. If Liverpool pay the maximum amount it would [...]

  • Airbnb gets into bed with Fifa with last-minute Club World Cup deal

    June 13, 2025

    Fifa has signed up Airbnb as a last-minute commercial partner for the Club World Cup, which starts tomorrow in the US. Airbnb will offer “official fan accommodation” as part of a three-year deal with Fifa that also includes next summer’s men’s World Cup, which the US is co-hosting with Canada and Mexico, and the 2027 [...]

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