By: Matt Hardy

Deputy Sports Editor - City AM Matt Hardy is the City AM Deputy Sports Editor with a specialism in the business of sport. He covers the likes of rugby, cricket, sporting investment and venture capital funds; while also being across golf, cricket, and the politics of sport.

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Fans support Independent Football Regulator but unsure on remit

November 19, 2025

The majority of fans back the new Independent Football Regulator but are divided on its remit, a new study has shown. Sport’s latest quango, the Independent Football Regulator, is up and running with a remit to make the English game more sustainable. Early plans suggest the regulator could have the power to force the sale [...]
England Ashes fans set to top up Australia’s coffers months after bumper British and Irish Lions tour

November 18, 2025

England’s Ashes trip Down Under is set to help hosts Australia rake in £250m as British tourists prepare to top up Green and Gold coffers twice in one year. Five Tests in Perth, Brisbane, Adelaide, Melbourne and Sydney starting on Friday are expected to draw 40,000 fans to Australia and contribute millions to both Cricket [...]
Cadillac add off-track hires ahead of Formula 1 debut

November 18, 2025

Formula 1’s freshest team Cadillac have strengthened ahead of their first season on the grid, making two senior hires. Lauren Teixeira will join the US team as chief commercial officer while Willem Dinger will become chief partnerships officer. Teixeira joins having previously worked for the Formula 1 development Academy series, while she had had stints [...]
Lloyd’s of London CFO leaves role with Prem Rugby club Saracens

November 18, 2025

Lloyd’s of London’s chief financial officer Alexandra Cliff has left her role as director of Prem Rugby club Saracens after less than a year. The former Direct Line Group, StarStone, and AJ Gallagher figure was appointed as a director of Saracens on 25 November last year following the departure of former chief executive Mark Thompson [...]
Formula 1 financial world on brink of change, says motorsport boss

November 17, 2025

Toto Wolff’s minority stake sale in Mercedes could start a domino effect across Formula 1, according to the chief of motorsport’s global trade association. The Austrian is in talks to offload five per cent of Mercedes – which he co-owns equally with the car manufacturer and Ineos billionaire turned Manchester United investor Sir Jim Ratcliffe [...]
Zverev latest to enter luxury market with Loewe deal

November 14, 2025

Tennis player Alexander Zverev is the latest sports star to cross over with luxury, announcing a deal with German AV brand Loewe. Zverev, also German, is taking part in the ATP Finals this week in Turin and follows Kylian Mbappe in agreeing a global brand ambassador deal with Loewe, which is headquartered in Kronach. It [...]
Amex cites sponsorship strategy for Gen Z and Millennial credit card surge

November 14, 2025

The surge in Millennials and Gen Zers taking out American Express cards is “definitely” down to the financial services provider going big on sponsorship, it says. The New York-headquartered card issuer states that over 60 per cent of Amex’s new global consumer card acquisitions “represent Millennials and Gen Z”, something they attribute to their drive [...]
Wolff Mercedes stake sale will have impact on value of Formula 1

November 12, 2025

The valuation placed on Formula 1 team Mercedes after co-owner Toto Wolff’s interest in reducing his stake will have a welcome impact on the overall worth of the sport, experts have suggested. Wolff co-owns the outfit – officially titled Mercedes AMG Petronas F1 Team – equally with the eponymous German car manufacturer and Ineos billionaire [...]
Nandy hauled to Commons over Kogan’s regulator appointment process

November 12, 2025

Lisa Nandy was hauled in front of the House of Commons on Wednesday to answer questions surrounding the process which led to the appointment of David Kogan as chair of the Independent Football Regulator. The media rights expert was given the new-found role despite donating to both the DCMS secretary of state and the Prime [...]
Barcelona hint at a return to Camp Nou for Messi

November 12, 2025

Lionel Messi could be the star draw at the Camp Nou one last time with the former Barcelona player invited to return to Spain for a tribute match. The 37-year-old is currently the man of the moment at Major League Soccer club Inter Miami FC having left Europe in 2023 after 19 seasons on the [...]

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The Lake District but thrilling, with yacht trips and 4×4 off-roading

By: Matt Hardy

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