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Football

  • Sheffield Wednesday: Football regulator already in talks over new club owners

    March 16, 2026

    The Independent Football Regulator has already begun holding talks over specific prospective buyers of English clubs, including Sheffield Wednesday. The IFR will assume responsibility from the English Football League (EFL) for vetting club owners and directors from May so have asked for any takeovers and board appointments currently under discussion to be flagged by the [...]

  • Chelsea hit with £11m fine and Premier League transfer ban

    March 16, 2026

    Chelsea have been slapped with a £11m fine and a transfer ban for breaching Premier League rules under their previous ownership. An investigation into the London club found “undisclosed payments by third parties associated with the club were made to players, unregistered agents and other third parties” between 2011 and 2018, when the club was [...]

  • Carabao Cup: Energy drink’s lager set for UK after deal extension

    March 16, 2026

    Energy drink Carabao has extended its sponsorship of the League Cup through until the end of the decade in a deal that will see the UK launch of Carabao Lager. Manchester City and Arsenal clash in Sunday’s Carabao Cup final at Wembley with the match’s title sponsor agreeing a further two-year deal with the EFL [...]

  • Why World Cup hydration breaks will push traditional ads to the subs bench

    March 15, 2026

    Hydration breaks at the World Cup could usher in major changes to advertising during live sport, writes Jonathan Haines. As broadcasters prepare for the 2026 World Cup, an unexpected talking point has emerged. The tournament will feature mid-half hydration breaks, introduced to protect players from the searing heat predicted this summer in North America. But [...]

  • Arsenal: Leading the digital charge as well as the Premier League

    March 14, 2026

    If Arsenal lift the Premier League trophy this season, it won’t just be a victory on the pitch; the club could also win the race to redefine how fans engage with football online. Arsenal are building a quiet revolution, investing in digital platforms that house ticketing, merchandise and original content to pull fans deeper into [...]

  • KSI, Dagenham and Redbridge and the rise of the passion investor in sport

    March 13, 2026

    KSI’s move into football club ownership at Dagenham and Redbridge reflects the rise of “passion investors”, writes Stuart Pinnington of investor services firm IQ-EQ. Last week, YouTuber-turned-influencer KSI announced he had acquired a minority stake in non-league side Dagenham and Redbridge. Known to many football fans for his “Race to Division 1” Fifa video game [...]

  • Iran hit back at Trump and Fifa: US should be axed from World Cup, not us

    March 13, 2026

    Iran’s national football team has hit back at President Trump after he warned that it may not be safe for them to take up their place at this summer’s World Cup in the US, Canada and Mexico. Trump’s comments appeared designed to discourage Iran from participating, despite Fifa insisting the US had offered assurances following [...]

  • England and Scotland World Cup games saved by Patriots owner Kraft deal

    March 12, 2026

    Billionaire New England Patriots owner Robert Kraft has helped to resolve a row over security costs that was threatening England and Scotland games at this summer’s World Cup. Local authorities in Foxborough, near Boston, were refusing to grant a licence for seven fixtures due to be staged at the Gillette Stadium owing to fears the [...]

  • Women’s Super League fans spend more on matchdays than Premier League counterparts

    March 12, 2026

    Football fans attending Women’s Super League matches spend more than those going to Premier League games, according to new research commissioned by Barclays. Fan spend per matchday, excluding tickets, averaged £145 for supporters in the WSL compared with £138 in the Premier League, the research found. Non-food spending – merchandise and match programme – was [...]

  • Sheffield Wednesday: New preferred bidder’s quick deal incentive revealed

    March 11, 2026

    Sheffield Wednesday’s new preferred bidder, US group Arise Capital Partners, hopes to complete a cut-price takeover of the fallen English giants before the end of the season. The group, made up of investors David Storch, Michael Storch and Tom Costin, has emerged as the club’s latest would-be saviour with an offer reported to be in [...]

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