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      Why 2025 in sport marketing was the year that changed everything

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Wimbledon

  • Why 2025 in sport marketing was the year that changed everything

    Sport Business

    For much of the last decade, sports marketing followed a familiar script: globalisation, digital scale and steadily inflating rights fees. In 2025, that script broke. This year forced brands, rights-holders and investors to confront harder truths about attention, technology and value, and in doing so, it reset how sport is bought, sold and measured. From [...]

    Getty Images logo on a computer screen, symbolizing media and photography industry presence on a business news website
  • Wimbledon set to get exemption from anti-ticket touting law for debentures

    Sport Business

    Wimbledon chiefs are set to receive an exemption from legislation to be introduced in next year’s King’s Speech that would ban the resale of tickets above face value for sport and music events.  The proposed new laws – designed to stamp out touting – would have a significant impact on the sale of debentures by [...]

    Day Four: The Championships - Wimbledon 2023
  • Tennis stars on collision course with Grand Slams over reforms

    Sport Business

    Leading tennis players including Jannik Sinner and Aryna Sabalenka are understood to be unhappy with the Grand Slams about a lack of progress over welfare, prize money and consultation reforms. The top 10 players from the men’s ATP and women’s WTA tours have been in discussions with Wimbledon, the French Open, the US Open and [...]

    Jannik Sinner is among the players to have written to the Slams on two occasions this year
  • Britain’s Ross Hutchins named CEO of International Tennis Federation

    August 4, 2025

    The International Tennis Federation (ITF) has appointed former British tennis player Ross Hutchins as its new chief executive officer. Hutchins, 40, is currently ATP’s chief sporting officer and will start in his new role at the end of October 2025. He will succeed Kelly Fairweather, who earlier this year announced he would step down after [...]

  • Jannik Sinner reappoints trainer he sacked after positive doping test

    July 23, 2025

    Wimbledon champion Jannik Sinner has reappointed his former fitness trainer, who he sacked following his positive doping tests last year. Sinner parted ways with his fitness coach Umberto Ferrara and physio Giacomo Naldi last summer, after it was announced that the Italian tennis superstar had twice tested positive for the steroid clostebol in March 2024. [...]

  • Wimbledon’s £200m expansion green-lit by High Court

    July 21, 2025

    A legal challenge to stop a £200m plan to almost triple the size of Wimbledon tennis club has been dismissed by a High Court judge

  • HMRC to slap Wimbledon winners Sinner and Swiatek with £1m tax bill

    July 16, 2025

    Wimbledon winners Jannik Sinner and Iga Swiatek will each be slapped with a £1m tax bill by HMRC. Despite not being based in the United Kingdom, Italian Sinner and Pole Swiatek will each be taxed at 45 per cent for winning in SW19 and claiming their £3m prizes. Robert Salter, of audit, tax and business [...]

  • Wimbledon, Euros and Test cricket set to boost pubs and supermarkets

    July 12, 2025

    Pubs and supermarkets are bracing for a bumper weekend thanks to the heatwave and a deluge of live sport on TV including Wimbledon finals, Test cricket and the Lionesses. A British and Irish Lions tour match, England and Wales rugby internationals, other Women’s Euros fixtures, Tour de France cycling and a trilogy fight between Katie [...]

  • William Hill Wimbledon Offer – £40 in William Hill Free Bets for Wimbledon 2025

    July 11, 2025

    Ahead of the final stages of Wimbledon 2025, William Hill is offering new customers who register with the bookmaker an exciting offer. For the chance to get your hands on up to £40 in William Hill free bets, we have provided everything you need to know below, including how to sign up, how to use [...]

  • talkSPORT BET Sign Up Offer for Wimbledon 2025 – Get £30 in Free Bets when you Stake £5 

    July 11, 2025

    One of the most popular, prestigious, and iconic Grand Slam Tennis tournaments, Wimbledon, is up and running for another year as the best players in the world come together in London to battle it out for the coveted title of Wimbledon Champion. For the event, popular bookmaker talkSPORT BET is offering an exciting opportunity for [...]

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