Boost for the Hundred as England cricket chiefs close in on new headline sponsor June 25, 2023 The Hundred is set for a major boost, with the England and Wales Cricket Board understood to be close to announcing a new headline sponsor for the competition. A multi-year deal with a brand that has not previously been involved in cricket is being finalised and there is optimism that it will be signed this [...]
Women’s Super League revenues grow by 60 per cent as teams head for sustainability June 12, 2023 Women’s Super League clubs are on a path to sustainability after growing revenues by 60 per cent in a year. WSL teams’ collective income swelled from £20m to £32m in 2021-22, according to analysis by Deloitte published today. And it is expected to have enjoyed another substantial uplift this season as WSL attendances grew by [...]
Lionel Messi tipped to make Inter Miami worth $1bn and be MLS ‘game-changer’ June 8, 2023 Lionel Messi’s impending transfer to Inter Miami has been hailed as “a game-changer for Major League Soccer” that will make the US franchise worth more than $1bn. Messi announced on Wednesday night that he has chosen to join Miami over offers from Saudi Arabia and former club Barcelona after leaving Paris Saint-Germain. His superstar power [...]
Legends Tour offering amateur golfers chance to live the life of a jet-setting pro June 6, 2023 If you have ever day-dreamed at your desk of living the life of a professional golfer, then the Legends Tour has just the package for you. Travel to the Jersey Legends tournament by private jet, rub shoulders in the locker room with greats such as Ian Woosnam, and tee it up against them in a [...]
Apex Group lands $1m sponsorship deal with SailGP June 6, 2023 Financial services provider Apex Group has agreed a three-year sponsorship deal with SailGP believed to be worth in excess of $1m, City A.M. can reveal. The deal, to be announced this week, will see Apex become the exclusive financial solutions partner for SailGP, which has just completed its third season. The sailing competition is backed [...]
Manchester City named world’s most valuable football club brand June 6, 2023 Treble-chasing Manchester City have added another title – the world’s most valuable football club brand. City have received the accolade from leading brand consultancy Brand Finance, whose annual Football 50 list is published today. The Abu Dhabi-owned club have overtaken Real Madrid at the top of the rankings for the first time following their sustained [...]
Taking flight: Inside the rise and rise of darts – and where the sport is heading next May 15, 2023 “More people in this country know who Michael van Gerwen is – a darts player from the Netherlands – than who the fastest British man and woman are,” declares Matt Porter, chief executive of the Professional Darts Corporation. Porter might have a dog in that particular fight but he is on the money about the [...]
London brawling: Why the city has become a combat sports capital again May 15, 2023 Wrestling and MMA have followed boxing in staging huge shows in London this summer, cementing the city’s reputation as a leading destination for combat sports’ biggest events. An earthquake hit the world of professional wrestling earlier this month and its epicentre was London. All Elite Wrestling, formed to compete with the all-conquering World Wrestling Entertainment, [...]
Back-to-back Jacksonville Jaguars games pave way for London NFL franchise May 10, 2023 The NFL is stepping up preparations for a possible London franchise by handing the Jacksonville Jaguars a historic double-header in the capital later this year. The Jags, who have staged a game in London every year since 2013, will become the first NFL team to play two fixtures in consecutive weeks outside the United States. [...]
Qatari bidder Sheikh Jassim rules out Manchester United move for Lionel Messi May 10, 2023 Manchester United will not make any attempt to sign Lionel Messi on a free transfer this summer if Sheikh Jassim Bin Hamad Al Thani buys the club. Messi, 35, is due to leave Paris Saint-Germain next month when his contract with the Qatar-owned French champions expires. His availability has sparked a €1bn scramble for his [...]