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The Apprentice

  • The Capitalist: Standard Life scrambles to avoid ‘STD’ ticker

    Opinion

    What's in a name? A whole lot of issues for Standard Life's new Stock Exchange ticker; delve into that and more in The Capitalist.

    London Stock Exchange digital tickers displaying real-time stock prices and market updates in a bustling financial setting
  • The Apprentice 2026’s Tim Campbell: ‘Me, softer than Karren Brady? Nonsense!’

    Life&Style

    As The Apprentice 2026 arrives on screens, Lord Sugar’s newest aide Tim Campbell MBE meets Adam Bloodworth As The Apprentice 2026 arrives on screens this evening, viewers will no doubt be on the lookout for more of Baroness Karren Brady’s formidable eyebrow raises as she follows contestants getting evermore confused on their tasks. By comparison [...]

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  • ‘Nonsense!’ The Apprentice 2026 star Tim Campbell denies he’s ‘softer’ than Karren Brady

    Life&Style

    As The Apprentice 2026 arrives to screens this Thursday, viewers will no doubt be on the lookout for more of Baroness Karren Brady’s formidable eyebrow raises as she follows contestants getting evermore confused on their tasks. By comparison to Baroness Brady Lord Sugar’s other aid, the businessman and former contestant Tim Campbell MBE, is viewed [...]

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  • The Apprentice 2026 star Tim Campbell reveals new task he’d add – and it involves AI

    January 26, 2026

    As The Apprentice 2026 returns, Lord Sugar’s adviser Tim Campbell MBE speaks to City AM The Apprentice returns to the BBC this Thursday 29 January with many of the classic tasks pitting two groups of budding entrepreneurs against each other, as the teams compete to try to make a profit. Contestants have created books, newspapers, [...]

  • The Capitalist: Lord Sugar forsakes Zoom etiquette at Apprentice Q&A

    January 15, 2026

    Lord Sugar's Zoom faux pas at Apprentice Q&A, Benedict Cumberbatch's Nimby campaign and a dry January for the BBPA in this week's The Capitalist.

  • The Apprentice 2026: the cast, celebrity appearances and exotic locations

    January 13, 2026

    The Apprentice 2026 returns at the end of the month, with show insiders predicting it’ll be broadcast on the final Thursday in January, as per previous years, although the exact launch date has yet to be confirmed. The 20th season of The Apprentice sees Lord Sugar return with co-hosts Baroness Karren Brady and Tim Campbell [...]

  • Lord Alan Sugar-backed recruiter enters the red

    December 19, 2025

    A recruitment company founded by a finalist on The Apprentice and backed by Lord Alan Sugar fell into the red during its latest financial year, it has been revealed. Harper Fox Partners was set up by Scarlett Allen-Horton who was the runner up in series 15 of hit BBC One show The Apprentice. Despite being [...]

  • The Apprentice winner Harpreet Kaur speaks out after firm shuts down

    November 7, 2025

    Harpreet Kaur has spoken out after the company Lord Alan Sugar invested in following her victory on The Apprentice in 2022 collapsed. City AM reported earlier this week that Oh So Yum entered voluntary liquidation at the end of October owing to a six-figure sum to its creditors. The dessert company had secured a £250,000 [...]

  • Harpreet Kaur: Firm founded by winner of The Apprentice collapses

    November 3, 2025

    A company founded by Harpreet Kaur, who won The Apprentice in 2022, has been shut down owing to a six-figure sum. Oh So Yum was placed into voluntary liquidation at the end of October, according to filings with Companies House and The Gazette, with Paul Palmer of Marshall Peters appointed to oversee the process. Harpreet [...]

  • The Apprentice star gets £20m pay day after Lord Alan Sugar deal

    September 16, 2025

    A star of hit BBC One show The Apprentice has enjoyed a bumper pay day to the tune of £20m for the year after buying out Lord Alan Sugar. Entrepreneur Susie Ma, who was a finalist on the 2011 series, took back full control of the company she founded in 2004 at the age of [...]

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