By: Matt Hardy

Deputy Sports Editor - City AM Matt Hardy is the City AM Deputy Sports Editor with a specialism in the business of sport. He covers the likes of rugby, cricket, sporting investment and venture capital funds; while also being across golf, cricket, and the politics of sport.

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Tottenham Hotspur hospitality: Trendsetting innovation in action

April 14, 2026

City AM visited the Tottenham Hotspur Stadium during Tyson Fury’s fight with Arslanbek Makhmudov. Trends change, and keeping up with them can be difficult. Haute Couture fashion houses pump out two collections each year; whether you’re an Xbox or PlayStation user can alter depending on technological advancements in model generations; across sport, meanwhile, the “in” [...]
Champions Cup hits attendance lows as Leinster crowds slump at Aviva Stadium

April 13, 2026

The Investec Champions Cup quarter-finals at the weekend saw the lowest collective attendance figure since the current scheduling format was introduced. The four quarter-finals across England, France, Ireland and Scotland were played a week after the round of 16 phase of the continental competition and total attendances were down 11 per cent on last season. [...]
Exclusive: London Broncos back NRL to invest in Super League

April 13, 2026

The London Broncos rugby league team have backed the proposed Australian NRL investment in Super League. Officials from the richest league in the sport, the NRL, are set for talks with Super League representatives and other officials in the game later this month as the southern hemisphere competition looks to buy a stake in its [...]
Deloitte enters rugby league as NRL Super League investment talks near

April 10, 2026

Rugby League chiefs have called upon Deloitte as talks over proposed NRL investment into Super League intensify. The sport’s commercial body, RL Commercial, has appointed the global professional services provider as strategic advisors with the Big Four firm recently completing work on the sale of eight Hundred franchises to overseas investors and the ongoing search [...]
Who are the Savannah Bananas baseball team and what is Banana Ball?

April 10, 2026

Banana Ball, headed up by the Savannah Bananas, has changed the way fans consume sport in the United States. Is the model of the biggest sports team you’ve never heard of an example for the rest of us? Very few things in sport are completely original these days; organisations, entrepreneurs and billionaires often take inspiration [...]
Grand National: Polanski slammed for £4bn racing industry suggestion

April 10, 2026

Green leader Zack Polanski has been slammed ahead of the Grand National for wanting to ban horse racing. The politician said in 2024 that the country should “remove all animals involved in sport”, in a move that would end the £4bn horse racing industry, see a conclusion to iconic British staples such as the Cheltenham [...]
Panmure Liberum: Netherlands will win first Fifa World Cup

April 9, 2026

Investment bank Panmure Liberum has predicted the Netherlands will win their first World Cup this summer having correctly forecast the previous three winners. In a note published on Thursday, author Joachim Klement said that the Netherlands under Ronald Koeman will lift the iconic gold trophy in New Jersey this summer. He correctly predicted Germany to [...]
Exclusive: London Broncos shelve plans for match at Twickenham Stoop

April 9, 2026

London Broncos have put plans to host a rugby league game at Harlequins’ Stoop on the backburner, City AM understands. The capital’s premier rugby league team had planned to take on Featherstone Rovers at the 15,000-capacity rugby union stadium in Twickenham but their planned opponents were unable to compete in this year’s Betfred Championship due [...]
Atletico Madrid and Aston Martin investors buy into SailGP team

April 9, 2026

Atletico Madrid and Aston Martin investors Quantum Pacific Group have become the latest group to buy a SailGP team in an eight-figure deal. Los Gallos SailGP Team has been purchased by Quantum Pacific Group, which is the largest shareholder of LaLiga club Atletico Madrid after Apollo Sports Capital. Their wider sporting portfolio includes Portuguese football [...]
ITV and BBC staples part of sport radio station backed by Zac Goldsmith

April 9, 2026

ITV and BBC staples Mark Pougatch and Sonja McLaughlan are part of the sports radio station backed by a multi-million pound investment by Tory peer Zac Goldsmith. Goldsmith and his brother, Ben, are major investors in Track Radio, which will launch next month. ITV Sport regular Pougatch and BBC Six Nations specialist McLaughlan have been [...]

Mia Drennan: I was selling Macks in Debenhams – now I run a unicorn

VVV Sports eyes Nasdaq listing after £5m raise for US expansion

Tom Aikens finds his Muse

By: Matt Hardy

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