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UFC

  • Sport media rights value defies worries to hit record $66bn in 2026

    Sport Business

    Sports media rights values hit record levels this year and are forecast to continue defying warnings of the bubble bursting, according to a new report. The World Cup and bumper new agreements for the NBA and UFC drove the total aggregate value – the main revenue source for all major sports – from $62.4bn in [...]

    Rams player in blue and yellow uniform leaps to catch a football over a Bills player on the ground
  • Jordan-backed Sportradar accused of hiding from justice in monopoly row with rival

    Sport Business

    Michael Jordan-backed betting data giant Sportradar has been accused of trying to “shield itself from US justice and public scrutiny” in a multi-million-dollar legal row with competitor Altenar. Lawyers for Altenar told a US federal court that Sportradar’s request to move the dispute to private arbitration in Switzerland, where its head office is located, should [...]

    Large stadium scoreboard displaying Attempts on Target for Spain (11) and Argentina (0) with cheering fans.
  • West Ham face exodus threat amid 50 per cent cut to player wages

    Sport Business

    West Ham’s players will be hit with a 50 per cent wage cut after their relegation from the Premier League was confirmed. City AM understands that a relegation decrease clause is written into all player contracts, a factor that will make retaining their star players difficult as the club attempts to rebuild a squad capable [...]

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  • Henry Pollock: England rugby star joins Eddie Hearn’s Matchroom Talent Agency

    March 27, 2026

    England rugby star Henry Pollock has signed to Eddie Hearn’s Matchroom Talent Agency, in the multi-sport group’s first foray into the game.  The 21-year-old Northampton Saints forward joins MMA fighter Tom Aspinall at the new agency, which Hearn launched earlier this month. Pollock’s ability and showmanship have quickly established himself as one of the stars [...]

  • IMG’s three sports sponsorship trends to watch in 2026

    December 31, 2025

    Look out for higher demands on AI, more prediction markets and greater sophistication in women’s sport sponsorships next year, says IMG partnerships expert Sam Galet. As we close out 2025 and look ahead to 2026, the sports business landscape is once again at an inflection point.  Rightsholders, brands and agencies are all asking the same [...]

  • MMA in the Olympics? New global body targets Games inclusion

    November 27, 2025

    Mixed-martial arts could be added to the Olympic Games under plans announced today by Asian MMA chiefs.  The Asian Mixed Martial Arts Association (AMMA) says it wants to unify the sport under a new world governing body called FIMMA, which will meet for the first time next week.  They believe that will boost their chances [...]

  • UFC chaos as president White meets FBI over suspicious betting allegations

    November 5, 2025

    UFC has been shrouded in chaos and mystery after fighting league president Dana White had to meet with the FBI over alleged suspicious betting. The concerns relate to a fight on the UFC Vegas 110 card between Isaac Dulgarian and Yadier del Valle on Saturday. The featherweight Dulgarian was beaten in the first round despite [...]

  • McGregor could fight on UFC card hosted by Trump at White House

    July 16, 2025

    Controversial former UFC fighter Conor McGregor could return to the octagon on Donald Trump’s White House card. The US President confirmed this month that he’d been liaising with UFC chief executive and supporter Dana White about creating a 20,000-capacity arena at the White House to stage a UFC card as part of the United States’s [...]

  • White House to host UFC fight, Trump says

    July 4, 2025

    President Trump has announced that the White House will host a UFC match as part of the 250th anniversary of the United States of America. The grounds of the famed mansion will host a “championship fight”, according to the President, and will be watched live by 20,000-25,000 fans. Trump said at a rally in Iowa [...]

  • JD Sports: Retailer partners with UFC ahead of London Fight Night

    March 17, 2025

    UK retailer and FTSE 100 giant JD Sports has partnered with fighting organisation UFC in a deal that begins this weekend at London’s Fight Night. The Manchester-headquartered brand forms half of a European partnership, which will see it become a key partner across UFC despite it issuing a profit warning in January. JD Sports forecast [...]

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