First, England. Next, the world? Why those behind The Hundred have big ambitions March 21, 2022 “Every successful brand in the world has to start somewhere, in one geography,” says Nick Sykes, global chief executive of FutureBrand, the company that developed the branding for The Hundred, English cricket’s newest tournament. “But if you look at sporting formats around the world, many of them have travelled geographies and there are large parts [...]
Tales from the Crypto: Will digital assets save sport sponsorship or prove a horror story? March 21, 2022 When you think of US cable TV giant HBO, blockbuster drama series like Game of Thrones, The Sopranos and The Wire immediately spring to mind. One of the first major triumphs for the network, though, was Tales from the Crypt, a horror anthology inspired by a cult 1950 comic book series. The series was successful [...]
World’s richest football clubs: Manchester City top Deloitte Money League for the first time March 21, 2022 Manchester City have been named the world’s richest football club in the latest edition of Deloitte’s Football Money League. City topped the list, which is based on revenue, for the first time after increasing their income to €645m (£571m) in 2020-21 – despite the effects of the pandemic. The Premier League champions climbed five places, [...]
Government puts ball in Chelsea’s court: sellers asked to nominate buyer and home for proceeds March 17, 2022 The government is taking a hands-off approach to the sale of Chelsea as the Premier League club’s extraordinary auction enters its final few hours. Despite freezing Roman Abramovich’s assets and only allowing the club to operate within the parameters of a strict licence, the government has indicated that it will not get involved in assessing [...]
Lord Coe enters race to buy Chelsea from Abramovich and eyes seat on the board March 17, 2022 World Athletics chief and long-time Chelsea fan Lord Coe has joined Sir Martin Broughton’s bid to buy the club. London 2012 boss Coe, 65, would take a seat on the club’s board if the consortium is successful, according to reports. Best bids are due in tomorrow with US bank the Raine Group, which is selling [...]
Christian Horner interview: ‘Red Bull put Formula 1 back on the map last year’ March 16, 2022 The dust is still settling on last year’s rancorous Formula 1 season as a new one is about to begin in Bahrain this weekend but Oracle Red Bull Racing boss Christian Horner is keen to put the acrimony with Mercedes and opposite number Toto Wolff behind him. Well, mostly. Three months on from a hugely [...]
Chicago Cubs owners the Ricketts family confirm bid for Chelsea with hedge fund boss Ken Griffin March 16, 2022 The owners of Major League Baseball’s Chicago Cubs, the Ricketts family, have confirmed they plan to bid for Chelsea Football Club. The Ricketts family have formed a consortium with billionaire hedge fund manager Ken Griffin to make an offer this week, Sky News reported. “The Ricketts Family, owners of the Chicago Cubs, can confirm they [...]
Women’s tennis chief ‘strongly’ opposed to bans for Russian and Belarusian players over Ukraine March 16, 2022 Steve Simon, the head of elite women’s tennis tour the WTA, says he “feels very strongly” that players from Russia and Belarus should not be prevented from playing because of the invasion of Ukraine. It comes after UK government ministers said assurances should be sought from Russian players that they do not support Vladimir Putin [...]
Tennis No1 Medvedev should renounce Putin to play at Wimbledon, says sports minister March 15, 2022 Daniil Medvedev, the Russian current world No1 men’s tennis player, should be asked to renounce Vladimir Putin before being allowed to play at Wimbledon, sports minister Nigel Huddleston has said. Huddleston said international measures against Russian athletes should go beyond merely banning national teams and those individuals who compete under the Russian flag. “We need [...]
Australian Cameron Smith lands golf’s biggest 72-hole payout with £2.8m Players win March 15, 2022 Australian Cameron Smith claimed record prize money for an 72-hole golf event of $3.6m (£2.8m) with victory at a weather-delayed Players Championship in Florida. The payout at the PGA Tour’s flagship tournament is bigger than that on offer at any of the four men’s majors or the DP World Tour’s lucrative finale in Dubai. Smith [...]