Exclusive: Vowles hails ‘new era’ as Atlassian joins Williams Racing February 11, 2025 Williams principal James Vowles has hailed a new era for the Formula 1 team after signing a record partnership deal with software giant Atlassian. The agreement sees the historic outfit rebranded as Atlassian Williams Racing as they step up their efforts to return to the front of the grid in motorsport’s biggest series. It comes [...]
Netflix eyes Formula 1 TV rights deal after Drive to Survive success February 7, 2025 Netflix could soon advance their Formula 1 offering beyond Drive to Survive with the streaming giant plotting a move for live TV rights. Having dipped their toe into live boxing, showing Mike Tyson’s bout with Jake Paul, and Christmas Day NFL, the streaming service appears to be interested in the US rights for Formula 1. [...]
Formula E beats Formula 1 in key US viewership figure, electric series claims February 5, 2025 Formula E’s Mexico City race saw a higher viewership number than Formula 1’s first race in Las Vegas in 2023, the electric series has claimed. The US audience was 80 per cent higher for the E-Prix this season versus the inaugural Vegas race, which has been described as many as a commercial juggernaut for Formula [...]
Boost for UK industry as another F1 team heads to ‘motorsport valley’ February 4, 2025 Sauber will become the next Formula 1 team to open a base in the UK’s “motorsport valley” as Audi prepares to enter the sport in 2026. The Swiss-based team has struggled to recruit top engineering talent from other teams due to its base on the continent. They’ll join the likes of Mercedes, Red Bull and [...]
Hamilton involved in Ferrari F1 crash during testing January 29, 2025 Seven-time world Formula 1 champion Lewis Hamilton is “absolutely okay” after crashing his Ferrari at testing in Barcelona. The 40-year-old ran off the road in just his second test for the Scuderia having joined the iconic Italian team from Mercedes ahead of this year’s Formula 1 season. Sources told PA that he was “absolutely okay”. [...]
Formula 1 team owner sponsors MotoGP outfit in new deal January 28, 2025 One of the 10 Formula 1 teams set to compete in the 2025 season has agreed a sponsorship agreement with MotoGP team Pramac Racing. Alpine – whose F1 outfit boasts Pierre Gasly and Jack Doohan – will be a main sponsor of the Prima Pramac Yamaha MotoGP team. The French manufacturer – whose Formula 1 [...]
Is Hamilton and Ferrari the biggest deal in sport, not just Formula 1? January 22, 2025 Lewis Hamilton tests his Ferrari today for the first time. Is this partnership one of the most iconic in sport? We take a look. Usually the thought of Formula 1 drivers testing their cars ahead of a new season wouldn’t even approach the realms of interesting. But at Fiorano Circuit near Maranello in northern Italy [...]
‘A fantastic milestone’: Haas appoints F1’s first female race engineer January 21, 2025 Equality in motorsport campaigners have welcomed Laura Muller’s appointment by Haas as the first female race engineer in Formula 1. German Muller, who has previously held other engineering roles with Haas, will work closely with French driver Esteban Ocon, including advising him during races on the team radio. Team principal Ayao Komatsu said: “Her work [...]
UK motorsport businesses missing out on corporation tax relief January 21, 2025 The heart of the UK’s Formula 1 and motorsport hub could be paying unnecessarily high tax rates because they’re unaware of free relief available to them, a new study has revealed. Less than 10 per cent of firms are claiming Patent Box relief in the motorsport corridor of the UK, which houses the likes of [...]
Two F1 races hang in balance after Belgian Grand Prix fate confirmed January 8, 2025 Formula 1 has confirmed that the historic Belgian Grand Prix will stop being an annual race in 2027. Under a new deal announced today, Spa will host races in the next three seasons and then begin a period of rotation with other European dates. It will take place in 2029 and 2031 but make way [...]