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Fifa World Cup

  • Fifa boss Infantino defends 2026 World Cup ticket prices, citing demand

    Sport Business

    Fifa boss Gianni Infantino has defended the price of tickets for next year’s World Cup. Football’s governing body has come under intense pressure surrounding the cost of tickets, with the cheapest seat at next summer’s final costing over £3,000. Infantino’s Fifa was forced to introduce capped tickets for some fans of the teams competing at [...]

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  • World Cup: The rise of the armchair fan and why it matters

    Sport Business

    The row over the 2026 World Cup ticket prices is as predictable as a plucky, late-stage English exit. But the eyewatering price tags are only part of the story.  Without going into the economic principle of supply versus demand (the tickets will still sell out, in my opinion), I thought it was more interesting to [...]

    GettyImages 2227274507: Business professionals discussing strategies at a conference table, emphasizing collaboration and ...
  • Pubs to stay open until 1am if Home Nations reach Fifa World Cup knockouts

    Sport Business

    Pubs will stay open until 1am if England, Scotland, Wales or Northern Ireland reach the final stages of the 2026 Fifa World Cup. Home Secretary Shabana Mahmood confirmed that “the party won’t end before the final whistle is blown”, adding that “if any [home] nation reaches the final stages, we will extend licensing hours”.  The [...]

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  • Why sports media is entering its most disruptive decade yet

    November 22, 2025

    There was a time when watching live sport meant one remote, one broadcaster, and one living room. That era is quickly passing. Sports media is undergoing its most significant transition since the shift from analogue to digital, only this time the change is being driven by fans rather than technology. Across Europe viewing habits are [...]

  • Spruce Meadows and Cavalry FC: Inside the Southern-Heathcott empire

    November 11, 2025

    Linda Southern-Heathcott is well-known within the Canadian sporting scene. She discusses her empire, the iconic Spruce Meadows and its Masters show jumping event, and one pretty noisy neighbour from the USA. “The only thing that makes sense is for Canada to become our cherished Fifty First State.” Those were the words of one President Donald [...]

  • IPO planned for builders of 115,000-capacity World Cup stadium

    November 7, 2025

    The firm building the 115,000-capacity stadium being used in the 2030 Fifa World Cup is planning an IPO to fund a record level of orders. SGTM – whose portfolio is mostly in civil infrastructure – is behind the construction of the Hassan II Stadium near Casablanca, which could host the World Cup final when Morocco [...]

  • Criminal complaint filed against Fifa over NFTs ahead of World Cup

    October 23, 2025

    Fifa has been referred to prosecutors after Switzerland’s gambling regulator filed a criminal complaint against football’s world governing body over NFTs. The complaint was launched by Gespa, the Swiss Gambling Supervisory Authority, and relates to the “Fifa Collect” platform and the NFTs hosted on the site. It marks an escalation against the body over its [...]

  • Trump threatens to pull Olympics from LA and World Cup from Boston

    October 15, 2025

    President Donald Trump has threatened to move the 2028 Olympic Games away from LA, and has warned 2026 Fifa World Cup matches in Boston could be shifted out of state. The remarks, made by the President in the White House, follow threats by the real estate tycoon to move World Cup matches away from San [...]

  • Nutella owners plan $100m World Cup and Super Bowl marketing spree

    October 10, 2025

    Nutella owner Ferrero will spend over $100m on marketing campaigns related to the Fifa World Cup and 2026 Super Bowl. The confectioner, founded in Italy but based in Luxembourg, has been in the United States for decades but is looking to surge into the North American sports sector. The United States will co-host the 2026 [...]

  • Orlando: How theme park city is becoming sporting hotbed

    September 21, 2025

    Bidding to host major sports tournaments is no mean feat but Orlando has managed to find itself in the middle of the scrum, they tell City AM. A football or rugby World Cup doesn’t come around too often. England last hosted the men’s Fifa World Cup in 1966 and is set to stage the women’s [...]

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