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Advertising

  • WPP shares plunge again on halved dividend and strategic review

    August 7, 2025

    Shares in advertising giant WPP dropped by as much as 4.7 per cent on Thursday morning after it revealed it would launch a strategic review and halve its interim dividend amid falling profit and stagnant revenue. The embattled media group, which owns major agencies like global PR shop Burson and creative juggernaut Ogilvy, revealed its [...]

  • Brewdog ad banned for promoting beer as ‘solution for loneliness’

    August 6, 2025

    A Brewdog advert has been banned by the advertising watchdog for suggesting that one of its beers could be a remedy for boredom, loneliness and frustration. The Advertising Standards Authority (ASA) ruled that a poster to promote the Scottish brewer’s Wingman IPA beer implied it could be a solution to overcoming several daily problems – [...]

  • Chloe Kelly and the Lionesses are marketing gold. Brands take note

    July 31, 2025

    In a world gripped by political instability and economic uncertainty, the Lionesses offer something powerful: focus, momentum, and cultural relevance. Sunday’s nail-biting Euro 2025 win wasn’t just a sporting triumph. It was a commercial line in the sand. The Lionesses aren’t a moment – they’re a movement. And for brands, the message is clear: the [...]

  • ‘Irresponsible’ M&S ad gets banned for promoting ‘unhealthily thin’ models

    July 23, 2025

    The UK’s advertising watchdog has upheld a complaint that Marks and Spencers used an “unhealthily thin” model to advertise clothes on its app. In its ruling on the M&S ad, the Advertising Standard Authority (ASA) said the model “appeared unhealthily thin” and concluded that the ad was “irresponsible.” “The pose of the model and the [...]

  • WPP shares dive after sales slump

    July 9, 2025

    Shares in advertising giant WPP plummeted by over 13 per cent on Wednesday morning after the company said sales would take a hit in the second quarter after it lost several key accounts. The FTSE 100 firm said on Wednesday revenue for the first half was expected to decline between 4.2 and 4.5 per cent. [...]

  • Women’s Euro 2025 ads: Why ITV scores but BBC, Visa and Sports Direct miss

    July 5, 2025

    It feels like there’s an unnecessary crux in women’s football as the Lionesses begin their title defence at the Euros.  After the success of the last edition, the domestic game has gone gangbusters, with Arsenal selling out the Emirates for regular league games, an independent body being set up to run the WSL, and many [...]

  • UK’s competition watchdog sets its sights on Google search

    June 24, 2025

    The UK’s competition watchdog has proposed designating Google with ‘strategic market status’ after an investigation earlier this year revealed market issues. The Competition and Markets Authority (CMA) said it had “heard concerns” that Google’s search advertising costs are higher “than would be expected” in a “more competitive market”. It will also look into the transparency [...]

  • Zoe advert featuring Steven Bartlett banned for being ‘misleading’

    May 21, 2025

    An advert featuring Dragons’ Den star Steven Bartlett for nutrition brand Zoe has been banned after being ruled to be misleading. The Advertising Standards Authority (ASA) has found against the Facebook advert for Zoe’s Daily30+ supplement which the brand claimed contained “just real food” and “no ultra-processed” ingredients. The watchdog said the advert, which included [...]

  • Brits spend £5bn to avoid ads on Netflix, Amazon Prime, Disney+ and Spotify

    May 19, 2025

    Brits are spending a staggering £5bn a year just to avoid ads on leading streaming services, according to a new report. In a bid to keep binge-watching and playlist-streaming interruption-free, a new Finder report found that over 31m UK adults now pay for premium, ad free subscriptions across Netflix, Amazon Prime, Disney +, and Spotify. [...]

  • UK has one Europe’s biggest nanny states

    May 15, 2025

    The UK has one of the biggest nanny states in Europe, a new study has found. The report from the Institute of Economic Affairs (IEA) and the European Policy Information Centre, titled the Nanny State Index 2025, said that the UK has the 7th biggest nanny state in Europe. Edited by Dr Christopher Snowdon, head [...]

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