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Advertising

  • Majority of Brits reject Labour’s ‘nanny state’ policies

    October 11, 2025

    A majority of Brits reject ‘nanny state’ measures from Labour to control “unhealthy” lifestyle choices stating they have more trust in themselves than the government. Fresh polling from the Adam Smith Institute shows six in ten Brits do not support the government having much control over adults’ health and personal decisions. It comes after the [...]

  • Lord Alan Sugar sells part of empire to media giant Bauer

    September 17, 2025

    Lord Alan Sugar has sold a part of his business empire to one of the largest media giants in the country. Amscreen, which produces digital signage, has been taken over by Bauer Media Group, according to new filings with Companies House. The division formed part of Lord Sugar’s Amshold Group and is headquartered in Bolton, Lancashire. [...]

  • World’s largest ad agency bucks grad hiring slowdown – ‘We have to train the next gen’

    September 11, 2025

    The world’s largest advertising agency is hiring more graduate roles than ever in the face of artificial intelligence’s rise, gearing junior training to be more focused on client management, its UK media boss has said, bucking a global slowdown in junior white-collar employment. Niel Bornman, UK chief executive of Publicis Media, said the proliferation of [...]

  • Strongbow and Jägermeister social media ads banned for promoting irresponsible drinking

    September 10, 2025

    Social media posts by Strongbow and Jägermeister have been banned by the UK’s advertising watchdog for suggesting that alcohol takes priority in life and social settings. Two Jägermeister ads on social media and one Instagram skit promoting a can of strawberry Strongbow – which is owned by Heineken – have been banned by the Advertising [...]

  • Advertisers have a new audience to sell to: AI models

    August 12, 2025

    For generations, advertisers have obsessed over how best to win the hearts and minds of consumers. But with people increasingly turning to their large language model of choice for product recommendations, the industry has a new audience to get its head around: artificial intelligence, writes Ali Lyon. David Ogilvy had four golden rules to help [...]

  • WPP shares plunge again on halved dividend and strategic review

    August 7, 2025

    Shares in advertising giant WPP dropped by as much as 4.7 per cent on Thursday morning after it revealed it would launch a strategic review and halve its interim dividend amid falling profit and stagnant revenue. The embattled media group, which owns major agencies like global PR shop Burson and creative juggernaut Ogilvy, revealed its [...]

  • Brewdog ad banned for promoting beer as ‘solution for loneliness’

    August 6, 2025

    A Brewdog advert has been banned by the advertising watchdog for suggesting that one of its beers could be a remedy for boredom, loneliness and frustration. The Advertising Standards Authority (ASA) ruled that a poster to promote the Scottish brewer’s Wingman IPA beer implied it could be a solution to overcoming several daily problems – [...]

  • Chloe Kelly and the Lionesses are marketing gold. Brands take note

    July 31, 2025

    In a world gripped by political instability and economic uncertainty, the Lionesses offer something powerful: focus, momentum, and cultural relevance. Sunday’s nail-biting Euro 2025 win wasn’t just a sporting triumph. It was a commercial line in the sand. The Lionesses aren’t a moment – they’re a movement. And for brands, the message is clear: the [...]

  • ‘Irresponsible’ M&S ad gets banned for promoting ‘unhealthily thin’ models

    July 23, 2025

    The UK’s advertising watchdog has upheld a complaint that Marks and Spencers used an “unhealthily thin” model to advertise clothes on its app. In its ruling on the M&S ad, the Advertising Standard Authority (ASA) said the model “appeared unhealthily thin” and concluded that the ad was “irresponsible.” “The pose of the model and the [...]

  • WPP shares dive after sales slump

    July 9, 2025

    Shares in advertising giant WPP plummeted by over 13 per cent on Wednesday morning after the company said sales would take a hit in the second quarter after it lost several key accounts. The FTSE 100 firm said on Wednesday revenue for the first half was expected to decline between 4.2 and 4.5 per cent. [...]

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