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Sport Business

  • Cadillac add off-track hires ahead of Formula 1 debut

    November 18, 2025

    Formula 1’s freshest team Cadillac have strengthened ahead of their first season on the grid, making two senior hires. Lauren Teixeira will join the US team as chief commercial officer while Willem Dinger will become chief partnerships officer. Teixeira joins having previously worked for the Formula 1 development Academy series, while she had had stints [...]

  • Why brands can learn from sports teams about earning fandom

    November 18, 2025

    Brands shouldn’t start imitating sports teams but they do need to understand how fandom makes them so powerful, writes Sarah Hackett. Inflation, tough market conditions and uncertainty around the upcoming Budget are forcing us to make challenging financial choices. Two-thirds of consumers now say that price matters far more than it did before. Our loyalty [...]

  • Lloyd’s of London CFO leaves role with Prem Rugby club Saracens

    November 18, 2025

    Lloyd’s of London’s chief financial officer Alexandra Cliff has left her role as director of Prem Rugby club Saracens after less than a year. The former Direct Line Group, StarStone, and AJ Gallagher figure was appointed as a director of Saracens on 25 November last year following the departure of former chief executive Mark Thompson [...]

  • Autumn Budget 2025: Exercise can give Reeves £20bn boost, says Sport England

    November 18, 2025

    Sport England has highlighted the wider value of investment designed to get more people exercising ahead of Chancellor Rachel Reeves announcing her Budget next week. The public body says that supporting exercise initiatives for the poor, disabled and ethnic minorities – among the last active groups – could provide around £20bn in healthcare savings, illness [...]

  • British Basketball Federation ignored warnings before liquidation, says SLB owner

    November 17, 2025

    The owner of Manchester Basketball has accused the British Basketball Federation of failing to heed the warning of Super League Basketball clubs before its collapse into liquidation. The governing body, which was responsible for running the Great Britain national teams and securing UK Sport funding for its elite programmes, appointed an insolvency firm last week. [...]

  • Formula 1 financial world on brink of change, says motorsport boss

    November 17, 2025

    Toto Wolff’s minority stake sale in Mercedes could start a domino effect across Formula 1, according to the chief of motorsport’s global trade association. The Austrian is in talks to offload five per cent of Mercedes – which he co-owns equally with the car manufacturer and Ineos billionaire turned Manchester United investor Sir Jim Ratcliffe [...]

  • Nations Championship will bring a tectonic shift in sport, say rugby chiefs

    November 17, 2025

    Rugby’s new Nations Championship, which starts next year and will pit the best of the Northern and Southern Hemispheres against each other, “signals a tectonic shift in the sport” says Six Nations CEO Tom Harrison. The biennial competition will comprise three rounds apiece in July and November followed by a three-day Finals Weekend, the inaugural [...]

  • Europe or US: Which sports league system will come out on top?

    November 16, 2025

    Three distinct sports league models are all jostling for dominance in global sport. For decades, European, US and centralised leagues have defined how sport is run, financed and experienced. But, as sport becomes a focus for global investment and a key part of the entertainment industry, traditional models are breaking down. The question is, which [...]

  • Cricket’s biggest problem isn’t the format, it’s the marketers

    November 15, 2025

    The fireworks have faded, the John Lewis ad has landed, and the smell of gunpowder is giving way to the scent of linseed oil. It can only mean one thing: cricket’s oldest rivalry is back. On 21 November England face Australia once again in the Ashes. As Jofra Archer (hopefully) starts his run-up or Zak [...]

  • Official: British Basketball Federation goes into liquidation, GBBL assessing legal options

    November 14, 2025

    The British Basketball Federation has gone into liquidation, blaming “a significant and unanticipated reduction in income and unforeseen expenditure”.  The BBF said it had been unable to meet its liabilities and had appointed insolvency firm Begbies Traynor to assist in placing it in liquidation.  It follows a damaging legal battle with Super League Basketball over [...]

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