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      Commonwealth Games: How ‘Commy G Lite’ is opportunity for smaller brands

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Sport Business

  • Scrap Saturday 3pm blackout for women’s football, MPs urge government

    April 20, 2026

    MPs have urged the UK government to intervene and remove the Saturday 3pm blackout for women’s football in order to inspire the next generation of Lionesses. The Culture, Media and Sport select committee says ministers should demand English football chiefs exempt the Women’s Super League from the ban on matches being broadcast live in the [...]

  • Constitution Hill flat racing switch helps horse racing attendances surge

    April 20, 2026

    Former Champion Hurdle winner Constitution Hill’s shift to the flat has been cited for an increase in horse racing attendances across the UK. Nearly 700,000 people attended a British racecourse in the first quarter of 2026, up nearly five per cent on last year and up on 2024. With hard numbers fueled by a huge [...]

  • DP World Tour events become first in sport to use Amazon Leo satellites

    April 20, 2026

    Golf’s DP World Tour is to become the first live sport organiser to use Amazon Leo, the tech giant’s pioneering low-Earth orbit satellite broadband network.  The European-based circuit will rely on Amazon Leo rather than miles of temporary fibre at tournaments to ensure more reliable high-speed internet connectivity essential for live scoring, broadcasting and commercial [...]

  • Enhanced Games, Lance Armstrong and the truth about why we hate doping

    April 19, 2026

    There is an irony in the fact that sponsors and broadcasters won’t touch the Enhanced Games, explains Matt Readman. Last month it was announced that the 2026 Winter Olympic Games was the first Olympiad in 28 years to have zero failed drugs tests. The “cleanest Games for a generation” is a big moment for an [...]

  • What next for LIV Golf and Newcastle United after Saudi PIF strategy shift?

    April 18, 2026

    With Saudi Arabia’s Public Investment Fund updating its strategy, what next for the PIF-owned Newcastle United and LIV Golf? Saudi Arabia’s Public Investment Fund last week published the latest iteration of its Vision strategy, which will cover the remainder of the decade. The strategy’s publication had been expected for some time. When the last planning [...]

  • Manchester City: Sheikh Mansour faces calls for ban from English football over UAE links to genocide

    April 17, 2026

    Manchester City owner Sheikh Mansour could be barred from the Premier League if the UK government heeds calls to sanction him over alleged links to genocide in Sudan. Human rights group FairSquare has called on the government to investigate the man who has led Manchester City’s transformation into one of the world’s richest and most [...]

  • London Sports Festival celebrates Commonwealth Games with 3×3 basketball pop-up

    April 17, 2026

    City workers will be able to play 3×3 basketball at a pop-up court in Paternoster Square this summer as part of a Commonwealth Games flavour imbuing the 2026 London Sports Festival. The 3×3 basketball – an addition to the Commonwealth Games programme at Birmingham in 2022 and also set to feature in Glasgow this year [...]

  • Why Messi taking 100 per cent stake in UE Cornella matters

    April 17, 2026

    Lionel Messi’s purchase of Spanish fifth-tier side UE Cornella represents a broader trend of players seeing football assets as long-term investment opportunities, top football finance experts have said. The Argentinian, who will be heading to the Fifa World Cup this year looking to defend the title he won in Qatar, will own 100 per cent [...]

  • The Yankee dabble in Prem Rugby is Dandy, but I don’t get it

    April 17, 2026

    It is great to see that an American investor is set to take over Exeter Chiefs; it marks a new point of interest for Prem Rugby after Red Bull and Sir James Dyson from this side of the pond invested in Newcastle and Bath respectively. And we must not underestimate the power of US involvement [...]

  • Trump-hating Fifa World Cup fans should have costs paid if denied visa

    April 16, 2026

    Any fan who is denied entry to the Fifa World Cup by the US over their social media accounts should have their visa costs covered, UK politicians have said. US entry rules allow authorities to comb through five years of social media posts, denying entry to applicants should they criticise the government and President Donald [...]

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