Fifa casts net as Budweiser Uefa talks throw World Cup contract into doubt November 5, 2025 Fifa has begun exploratory talks with other alcohol companies as a contingency measure in case long-term partner AB InBev, maker of Budweiser, opts against extending its contract as the world governing body’s official beer supplier after next year’s World Cup. AB InBev’s flagship brand Budweiser has been the official World Cup beer since the 1986 [...]
Sabalenka to face Kyrgios in Battle of the Sexes in Dubai November 4, 2025 The United Arab Emirates will host a “Battle of the Sexes” tennis match between Aryna Sabalenka and Nick Kyrgios this year. Dubai’s Coca-Cola Arena will stage the first such match since 1992 when world No1 Sabalenka faces Australian Kyrgios, who reached a career-high 13th in 2016. “I have a lot of respect for Nick and [...]
Hundred: Northern Superchargers to become Sunrisers Leeds November 4, 2025 The Northern Superchargers Hundred franchise is set to be known as Sunrisers Leeds from the 2026 season, new documents reveal. A complete 100 per cent stake in the Headingley-based cricket team was sold by the England and Wales Cricket Board and Yorkshire County Cricket Club to Indian conglomerate the Sun Group for around £100m. The [...]
Tottenham Hotspur set for new front-of-shirt sponsor despite AIA deal November 4, 2025 Tottenham Hotspur is ending its front-of-shirt sponsorship deal with insurance giant AIA Group Limited at the end of next season. The Hong Kong–based multinational firm has featured on the front of the north London club’s home shirts for a decade and will continue to do so until the conclusion of the 2026-2027 season. But then [...]
Burnley owner ALK Capital secures £150m injection following Espanyol takeover November 3, 2025 Burnley’s owner, Alan Pace’s ALK Capital, has attracted a further £150m injection from an early backer of its Premier League project, Dave Checketts. Checketts, who enjoyed success with Pace as president of his Major League Soccer side Real Salt Lake, has invested in ALK Capital following its takeover of Spanish club Espanyol. It is among [...]
Premier League exec steps down to lead Major League Soccer challenger competition November 3, 2025 The Premier League is set to lose one of its top staff, chief football officer Tony Scholes, at the end of the season after he agreed to head up a challenger to Major League Soccer in the US. Scholes is to be president of a new top-tier competition to be launched in 2028 by the [...]
Kolisi, Villa and Diggins to advise CVC’s £10bn Global Sport Group November 3, 2025 Siya Kolisi, David Villa and Skylar Diggins are to advise CVC Capital Partners’ new £10bn consolidated portfolio, Global Sport Group, which owns stakes in several major leagues. Rugby World Cup-winning South Africa captain Kolisi, former Spain striker Villa and US women’s basketball star Diggins will form an athlete advisory group as part of a partnership [...]
Gareth Southgate sticks to business and leadership and shuns football return November 3, 2025 Sir Gareth Southgate insists he is happy to keep a return to football management on ice and focus on delivering lessons in leadership to business and wider society. Southgate walked away from the England job after eight years in 2024, having taken the team to two major finals in a spell noted for repairing the [...]
Fatter, lazier, more inactive: How businesses like Canterbury rely on healthy population November 3, 2025 Canterbury is a globally recognised brand, but it relies on a healthy population to invest in pro sports deals. By the end of the decade 3bn of us could be insufficiently active – a figure not far short of the world’s population, minus Asia, right now. It is something that Simon Rowe describes as a [...]
Single Premier League Boxing Day fixture huge opportunity for TV November 2, 2025 Boxing Day football has long been woven into the nation’s cultural fabric, with families traditionally watching multiple matches throughout the day. It is intertwined into Britain’s festive rhythm, as familiar as the Boxing Day sales. But that tradition could change if the Premier League proceeds with plans to stage just one Boxing Day fixture. By [...]