Platitudes in women’s sport are empty, patronising and offensive Sport Business Georgia Bridgwood argues that women’s sport should rid itself of platitudes; they’re empty, patronising and offensive. “You got this,” proclaimed Adidas. “Thirsty for more,” said Pepsi. “You don’t get it,” I thought to myself. In our exploration of ‘now what?’ for women’s sport at SXSW London this month, the panel dug into why we’re in [...]
Uefa warns Kang and London City Lionesses over multi-club rules Sport Business Uefa has warned Michele Kang and other investors that women’s football will not be granted an exception to its rules on multi-club ownership. It means US billionaire Kang may have to sell or place into a blind trust either French side OL Lyonnes or London City Lionesses if they both qualify for European competition in [...]
Brighton and Hove Albion to build new stadium next to Amex Sport Business Brighton and Hove Albion have revealed plans to build a new stadium next to the Amex Stadium for their women’s team. The proposals are over two years in the works but the club released renderings of the stadium, which will be able to house 10,000 fans. And it will be the first purpose-built stadium for [...]
Tottenham Hotspur Women MD: ‘We want to be challenging for the WSL’ March 10, 2026 You could be forgiven for thinking that it’s all doom and gloom at Tottenham Hotspur, but there is a good news story unfolding in N17. While the men’s team toil to stay in the Premier League as their mortal enemies from down the road close in on the title, Spurs Women are on a gloriously [...]
Football investors Mercury13 take majority stake in top flight Spanish club March 10, 2026 Women’s football multi-club group Mercury13 has expanded its ownership roster with the majority acquisition of Spanish Liga F side FC Badalona Women. The move brings the top-flight club into a portfolio which includes WSL 2 team Bristol City Women and Italian outfit FC Como Women. Lauren Holiday, chairwoman of Mercury13 and incoming board member of [...]
Women’s Super League chief paid £531,000 as it made £2.4m loss January 29, 2026 The highest earner at the independent company set up to run the Women’s Super League, believed to be chief executive Nikki Doucet, was paid £531,000 as it made a £2.4m loss. Accounts published by Companies House reveal the finances in the first year of Women’s Super League Football Limited, which took over management of the [...]
Drinking in stands hailed as success as more clubs join WSL pilot scheme January 23, 2026 Women’s Super League chiefs have hailed its trialling of allowing football fans to drink alcohol in the stands as a major success as more clubs take advantage. The Fan Choice pilot was rolled out across 14 clubs in the WSL and WSL2 this season after a small-scale experiment in the second half of last term [...]
Trinity Rodman: NBA legend’s daughter signs record women’s football contract January 23, 2026 Trinity Rodman has become the highest-paid player ever in women’s football after a controversial rule change allowed Washington Spirit to tie her to a new contract worth more than $1m a year. The 23-year-old forward and daughter of notorious NBA star Dennis Rodman has signed a three-year deal to remain in the NWSL, North America’s [...]
Richest women’s football teams 2026: Arsenal pip Chelsea and Barcelona January 19, 2026 Arsenal have overtaken Barcelona Femeni to become the richest women’s football team in Europe, according to Deloitte’s latest annual rankings. Last season’s Champions League winners topped the list of women’s football clubs ranked by revenue for the first time, with Arsenal earning €25.6m (£21.5m) in 2024-25. Women’s Super League holders Chelsea are a close second [...]
Regional stadiums: the infrastructure solution for WSL and women’s football? January 18, 2026 Women’s football is one of the fastest growing sports and investment opportunities in the UK right now – think Michelle Kang’s cash injection at London City Lionesses or Alexis Ohanian’s £20m investment in Chelsea Women. In the 2023/24 season Deloitte reported that the 12 Women’s Super League (WSL) football clubs generated an aggregate revenue of £65m [...]