I bet on the Premier League using AI. Here’s how much I made August 19, 2025 Last week City AM revealed that two thirds of Fantasy Premier League players would use AI to help pick their points-based teams throughout the season. And it got us thinking; how accurate could AI be in predicting the outcome of Premier League football matches? So in that spirit, hard earned cash was siphoned off this [...]
US Open Mixed Doubles Championship a smart revenue extractor August 19, 2025 The US Open Mixed Doubles Championship gets underway today but it has been controversial. But does it strike a balance between being fresh and just a money maker? At some point later today it is likely that tennis fans will watch former grand slam winner Emma Raducanu face off against British No1 Jack Draper. This [...]
Budget: Growing concern gambling tax could impact hospitality August 19, 2025 There is growing concern that the potential gambling tax levied by Rachel Reeves and the Treasury could have a knock on effect into the hospitality industry. A levy that would see bookies forced to pay a hiked tax sum, to bring them in line with online casinos and gaming sites, could be catastrophic for sports [...]
More US investment in Premier League than other major football leagues August 18, 2025 There are more clubs in the Premier League with US investment than in any other of the major European football leagues, a new report has shown. Over half, 13, of the 20 Premier League clubs in England have US investor participation, ranging from 100 per cent ownership down to smaller stakes. The PitchBook report shows [...]
Exclusive: Wembley in line to stage Springboks match against Japan August 18, 2025 The world champion South Africa rugby team will play at Wembley Stadium in November in a repeat of their “Miracle of Brighton” match against Japan, City AM understands. The Springboks, currently playing in the southern hemisphere Rugby Championship, will head to Europe in November for their traditional tour. They’re listed to face France on 8 [...]
Tories: Reeves gambling tax hike raises risk of black market betting August 18, 2025 The Conservatives have warned of a rise in black market betting if Labour levies a tax on gamblers to fill Treasury coffers. The Government is increasingly looking like it will need to find tax rises to announce at Chancellor Rachel Reeves’ autumn Budget, with punters on the front line to be hit hard by No11. [...]
Exclusive: UK football clubs owe £1m in tax to HMRC August 18, 2025 Twenty lower league football clubs in the UK have fallen into arrears to the HM Revenue & Customs (HMRC), according to date from chartered accountants and business advisers Lubbock Fine shared with City AM. The value of Pay as You Earn (PAYE) payroll tax owed by football clubs was £1.04m as of 22 May 2025, [...]
Who owns each Premier League club as US shareholdings boom? August 17, 2025 British firms or individuals are the biggest shareholders in just five Premier League clubs as US ownership booms ahead of the new season. Tony Bloom’s 96 per cent shareholding in Brighton and Hove Albion is the largest British stake in a Premier League club while Matthew Benham’s significant holding in Brentford is the only other [...]
Premier League: How to spot, and avoid, ticket scams August 16, 2025 With the Premier League back across the country, how do fans avoid being scammed by fraudsters to the tune of hundreds of pounds? Fraud is currently the most prevalent crime against individuals in the UK, accounting for an estimated 41 per cent reflected in the Crime Survey for England and Wales for the year ending [...]
Which brand is each Premier League club’s front-of-shirt sponsor? August 15, 2025 The Premier League is back and over half of the 20 teams are looking to make the most of one final season of gambling sponsorship. A total of 11 teams have front-of-shirt sponsorship deals with online betting, gambling and casino brands – which next year will be banned in the English top flight. Premier League [...]