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Sport

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  • LTA in talks over £5m-a-year deal for expanded Queen’s Club championships

    June 16, 2024

    The LTA wants a global brand to take the rights for a minimum of three years.

  • Scotland defeat hands England spot in T20 Cricket World Cup Super Eight

    June 16, 2024

    Defending T20 Cricket World Cup champions England breathed a huge sigh of relief over the weekend after Australia beat Scotland to hand Jos Buttler’s men a place in the Super Eight. Having drawn against Scotland, lost to Australia and beaten Oman; England needed a bumper result over Namibia to overtake Scotland in their World Cup [...]

  • Jack Draper wins first ATP Tour title in Stuttgart, becomes British No1

    June 16, 2024

    Jack Draper won his first ATP Tour title on Sunday, beating Matteo Berrettini in three sets to take the Stuttgart Open. In the opening tournament of the grass court season ahead of Wimbledon next month, Draper recovered from a set down to beat Italian Berrettini 3-6 7-6 6-4 in Germany. It is the Briton’s first [...]

  • Paris 2024: Team GB name tennis squad, Raducanu declines spot

    June 16, 2024

    Emma Raducanu has declined an opportunity to represent Great Britain at the Paris 2024 Olympics this summer. The 21-year-old former Us Open champion was offered a International Tennis Federation wildcard to enter the Paris 2024 Olympics, at Roland Garros, but declined the invitation. But Andy Murray, two time gold medalist in the men’s singles, will [...]

  • US Open golf leaderboard in full ahead of Sunday round at Pinehurst

    June 16, 2024

    LIV Golf League competitor Bryson DeChambeau leads the US Open after round three, three shots ahead of the chasers at the difficult Course No2 at Pinehurst. Only four golfers in the history of the US Open have finished their fourth round on Sunday under par, three of those coming in 2014. Pinehurst is seen as [...]

  • How can brands embrace the Games Wide Open ethos of Paris 2024?

    June 15, 2024

    The Paris 2024 Olympics has chosen “Games Wide Open” as its slogan for the summer. Leo O’Mahony, Junior Strategist at firm Imagination, looks at how sports brands can embrace the ethos and how they must adapt to changing and evolving audiences. Sports brand messaging since the Nike boom in the 1980s has been about the [...]

  • US Open prize money 2024: How much can golfers earn at Pinehurst this week?

    June 15, 2024

    The total pot has increased to $21.5m, up 7.5 per cent, but the winner’s share has rocketed by 20 per cent to $4.3m.

  • T20: £180m IPL franchise brand values ranked in new data

    June 15, 2024

    The business value of the Indian Premier League (IPL) has risen to $16.4bn while the brand value has increased in 2024, according to a report. The Chennai Super Kings reportedly now have a brand value of $231m with all but one side – the Lucknow Super Giants – coming in above $100m. The data, from [...]

  • Euro 2024 squad value: How much is each team worth?

    June 14, 2024

    It’s fair to say football is awash with cash. And these Euro 2024 Championships in Germany are no different. While there is money swimming around in sponsorship and broadcast deals and in prize money, the squad valuations across the 24 teams show the huge differences between sides. But, of course, that doesn’t necessarily mean success. [...]

  • Who are ya? Questions swirl about Premier League side Crystal Palace’s new gambling shirt sponsor

    June 14, 2024

    Questions are swirling around Crystal Palace’s new front-of-shirt sponsor - a little-known Vietnamese gambling firm that appears to have no functioning UK website. 

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