Tottenham sign hair transplant partner Elithair to tackle lack of cover up top November 21, 2025 Tottenham Hotspur fans who have torn their hair out watching the club have been offered a solution after Spurs partnered with hair transplant clinic Elithair. Elithair has taken the hitherto unheralded title of Official Hair Treatment Partner, joining a roster of Tottenham sponsors that includes insurance giant AIA, kit maker Nike, crypto exchange Kraken and [...]
Premier League clubs to pay levy on overspend after approving new rules November 21, 2025 Big-spending Premier League clubs will pay a levy on any overspend as part of new Squad Cost Ratio (SCR) financial rules voted in for next season. At a shareholders meeting today in London, a vote to introduce SCR in place of the controversial Profitability and Sustainability Regulations (PSR) achieved the required majority. They rejected proposals [...]
Massa’s £64m trial a risk for Bernie Ecclestone, lawyer warns November 21, 2025 Filipe Massa’s £64m damages claim proceeding to trial represents a risk to Bernie Ecclestone and Formula 1, a top lawyer has warned. Brazilian Massa’s case against Ecclestone, Formula 1 and motorsport’s governing body the FIA saw a judgment handed down this week at London’s High Court saying parts of the claim can go to trial. [...]
Scotland Rugby should demand Wales’ cut region, and target Newcastle Red Bulls November 21, 2025 Is the Scotland rugby team a little bit naff? They’re struggling to beat the biggest of opponents and are always the nearly team in the Six Nations. They’ll probably finish this autumn with expected wins over the USA and Tonga, while agonising losses to New Zealand and Argentina – thanks to one of the greatest [...]
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Birmingham City’s 62,000-seat stadium with 12 chimneys and sky bar November 20, 2025 Birmingham City have revealed plans for a new 62,000-capacity stadium with 12 brick chimneys, a retractable roof and movable pitch. The stadium, when completed in time for the 2030-2031 season, will become the UK’s 8th largest, ahead of Anfield in the top 10. Knighthead Capital Management have appointed Heatherwick Studio and Manica Architecture for the [...]
Massa’s £64m damages claim vs F1, FIA and Ecclestone can go to trial, judge says November 20, 2025 Felipe Massa’s £64m damages case against Bernie Ecclestone, the FIA and Formula 1 can go to trial, a judge has said. The case in London’s High Court involves former Formula 1 driver Massa and Lewis Hamilton’s 2008 World Championship winning season. The Brazilian is claiming damages due to ‘Crashgate’ – involving Nelson Piquet Jr deliberately [...]
England Ashes win will trigger major windfall for ECB, says Nielsen Sports November 20, 2025 England cricket chiefs can expect a major windfall if Bazball sweeps the men’s team to a first Ashes series victory in Australia for more than a decade. The England Wales Cricket Board is already riding high from reporting record turnover last year and has since boosted the coffers further by signing up Toyota as principal [...]
England Rugby extends deal with O2 until 2031 November 20, 2025 England Rugby this morning penned a deal with O2, extending the partnership between the two organisations to 35 years. The extension will see O2 remain the front-of-shirt sponsor for England Rugby’s men’s and women’s teams in what the Rugby Football Union describes as “one of the longest standing shirt sponsorships in the world”. It is [...]
Why tribes are everything in sport, but growing them is no easy task November 20, 2025 Tribalism is key to fandom in sport but the challenge is commercialising and gorwing them, writes Ed Warner. To the Kia Oval for an exercise in tribe creation. Conscious that in most enterprises the whole is stronger than the sum of its parts, I have been working with the help of chairs across Britain’s sporting [...]