By: Matt Hardy

Deputy Sports Editor - City AM Matt is the Deputy Sports Editor covering sport, the business of sport and the politics of sport. He covers the likes of football, rugby, cricket, Formula 1, golf and tennis.

Connect on socials

All 3577 Articles

England Rugby to switch to Murray-backed Castore after Six Nations

March 12, 2025

England’s rugby teams will replace Umbro with Andy Murray-backed British sportswear brand Castore after this year’s Six Nations. The new kit deal is due to start in May and follows months of talks between the Rugby Football Union and Castore, which was founded by former City workers. It means that England men’s team will debut [...]
Wembley considered for Usyk undisputed heavyweight fight with Dubois

March 12, 2025

Wembley Stadium could host the undisputed heavyweight boxing world title fight between Oleksandr Usyk and Daniel Dubois. Ukrainian Usyk became the first undisputed heavyweight world champion since Lennox Lewis last May when he beat Tyson Fury in Riyadh but relinquished one of his belts when he couldn’t face Dubois due to a rematch clause with [...]
The British Motorsport Valley businessman taking Formula 1 by storm

March 12, 2025

Have you watched a McLaren going around a Formula 1 track in recent seasons and thought you’d seen the sponsors changing? Spoiler alert: you have. Much is said about the success of Britain’s Motorsport Valley, an area of the country at the heart of Formula 1 – and wider racing – development, technology and entrepreneurship. [...]
Man City owner City Football Group close in on £1bn combined losses

March 11, 2025

Manchester City owners the City Football Group’s combined total losses are nearing £1bn after they registered a £122.2million pre-tax loss in the 2023-24 season. City Football Group, which counts the Premier League champions as its star asset, was founded in 2013 and is majority owned by Sheikh Mansour bin Zayed Al Nahyan with Silver Lake [...]
Newcastle United sponsor Sela opens London office with Olympics veteran

March 11, 2025

Saudi sport and entertainment company Sela is launching an office in the capital with the backing of London 2012 veteran Sir Keith Mills. Sela delivered the Anthony Joshua vs Daniel Dubois fight at Wembley last year and is the main sponsor of Premier League club Newcastle United, who play in the Carabao Cup final on [...]
Manchester United Old Trafford plans set to be revealed

March 10, 2025

Manchester United are today expected to announce plans for a new stadium to replace Old Trafford after co-owner Sir Jim Ratcliffe defended the club’s penny pinching. A “Wembley of the North” on the site of Old Trafford has been Ratcliffe’s goal since the billionaire purchased just under 30 per cent of Manchester United last year. [...]
Investec Champions Cup Barometer: La Rochelle versatility shows

March 10, 2025

In the lead up to the 2024-25 Investec Champions Cup round of 16, City A.M. has put together a barometer in partnership with Investec to assess which teams are hot – and which are not – ahead of April’s knockouts. Player of the week: Oscar Jegou, La Rochelle Sometimes the best players are the ones [...]
Liverpool ditch Nike as they land £300m kit deal

March 10, 2025

Liverpool’s iconic red strip will be made by Adidas for the first time in over a decade after the club and the German sportswear giant agreed a £60m-per-season deal. Adidas will replace Nike, whose five-year deal concludes at the end of this season. The club have had deals with both Warrior and New Balance since [...]
Sidemen charity match proves importance of entertainment in sport

March 10, 2025

On Saturday afternoon at Wembley Stadium, 90,000 fans packed out the home of football for a charity match featuring online celebrities the Sidemen. Having begun with games at Southampton in 2016 and Charlton’s The Valley, the Sidemen – a group of seven YouTubers who have banded together to grow their brand, and whose most notable [...]
Number of private equity deals in sport soared in 2024, report says

March 9, 2025

The number of major sports acquisitions and mergers by Private Equity has nearly doubled in the last 12 months. Private Equity deals have risen from 96 in 2023 to 190 in 2024, according to a new report. Financial advisory firm Oaklins states that there has been an overall 44 per cent increase in deals – [...]

Poundland owners face grilling from MPs as discount retailer veers towards collapse

Ice Hockey World Championships sponsor threatens to pull out over Russia

Meet the woman trying to fix hospitality’s toxic kitchen culture

By: Matt Hardy

All 3577 Articles

Subscribe