No Limits Tour: Cliff diving, Tom Daley and the TikTokification of sport October 4, 2025 When launching a new sports property it helps to have one of the biggest names in the game lend their support and, in diving, they don’t come much bigger than Tom Daley. So it was a timely boost to the No Limits Tour Cliff Diving Championship that former Olympic champion Daley agreed to appear in [...]
Why Ryder Cup is commercial gold and other sports have failed to copy it September 25, 2025 If the Ryder Cup didn’t exist, could you create it today? After all, this is an event that bends an individual sport into a collective enterprise, is rarely won by the away team, and hasn’t produced a close contest for 13 years. It also sees a roster of golfers playing for love pitted against another [...]
Tennis stars on collision course with Grand Slams over reforms September 24, 2025 Leading tennis players including Jannik Sinner and Aryna Sabalenka are understood to be unhappy with the Grand Slams about a lack of progress over welfare, prize money and consultation reforms. The top 10 players from the men’s ATP and women’s WTA tours have been in discussions with Wimbledon, the French Open, the US Open and [...]
Carlos Alcaraz passes $50m prize money milestone with US Open win September 8, 2025 Tennis star Carlos Alcaraz has surpassed $50m in career prize money at the age of 22 after winning the men’s singles at the US Open on Sunday. Alcaraz beat Jannik Sinner 6-2 3-6 6-1 6-4 in New York to win the title for a second time and reclaim the world No1 ranking from his Italian [...]
Paqueta phone celebration raises eyebrows at FA as judgement looms September 3, 2025 The Football Association is expected to publish the independent commission’s full judgement in the acquittal of Lucas Paqueta on spot-fixing charges imminently, days after spotting a possible double meaning in his goal celebration during West Ham’s win at Nottingham Forest on Sunday. After converting a penalty, the Brazilian mimed receiving a phone call and then [...]
Tennis and athletics rank top for value for money, according to Brits August 26, 2025 Tennis and athletics have come out on top as sports Brits think are the best value for money, City AM can reveal. Exclusive research by Ipsos shows that of those who attended sport in the last 12 months, fans of tennis felt they got the best bang for their buck. Over three quarters of the [...]
Entain: US Open set to be most bet-on grand slam ever August 24, 2025 Betting on tennis is soaring with the US Open at Flushing Meadows set to be the most bet-on grand slam in history. Ladbrokes, Coral and BetMGM owner Entain is forecasting the coming major, which begins in New York later today, to smash betting records across tennis. The racket sport has climbed into the top two [...]
Draper signs multi-year Vuori deal ahead of US Open August 19, 2025 Sporting brand Vuori has captured its biggest talent to date, signing up British No1 tennis star Jack Draper ahead of the US Open. The self-proclaimed “performance and lifestyle brand known for its coastal California-inspired style”, which last year announced a $825m investment round led by General Atlantic and Stripes, will partner with Draper as part [...]
US Open Mixed Doubles Championship a smart revenue extractor August 19, 2025 The US Open Mixed Doubles Championship gets underway today but it has been controversial. But does it strike a balance between being fresh and just a money maker? At some point later today it is likely that tennis fans will watch former grand slam winner Emma Raducanu face off against British No1 Jack Draper. This [...]
US Open tennis prize money soars as players get record purse cut August 7, 2025 Players at this year’s US Open are set to enjoy a record prize purse for a grand slam as Flushing Meadows splashes the cash. Singles winners in New York this autumn will each receive £3.7m for lifting silverware on the court of Arthur Ashe Stadium. It trumps the prize purse for the previous three grand [...]