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Sport Business

  • Why tribes are everything in sport, but growing them is no easy task

    November 20, 2025

    Tribalism is key to fandom in sport but the challenge is commercialising and gorwing them, writes Ed Warner. To the Kia Oval for an exercise in tribe creation. Conscious that in most enterprises the whole is stronger than the sum of its parts, I have been working with the help of chairs across Britain’s sporting [...]

  • Arsenal praised for ‘Big Club’ move after ending Visit Rwanda partnership

    November 19, 2025

    Arsenal fans have welcomed the club’s decision to end a controversial eight-year partnership with Visit Rwanda at the end of this season. The Premier League leaders had been in talks to extend the deal, which sees Rwanda’s tourism arm displayed on the team’s sleeves, beyond the current campaign. But both parties have now decided to [...]

  • It’s time for BBC Sport to ditch the corporation and go it alone

    November 13, 2025

    The BBC lurches from existential crisis to existential crisis, and yet fundamental questions about its remit and structure are rarely addressed during the frenzied bouts of self-flagellation that Britain’s public broadcaster indulges in at times such as these. Although its latest crisis – widely described as its greatest since the last greatest one – has [...]

  • In defence of sport’s blazers: Give them scrutiny, yes, but also empathy

    October 23, 2025

    Spend a minute on social media during a major sporting event and you’ll find them: the keyboard warriors, the armchair pundits, the self-appointed arbiters of “what the fans really want”.  Their target? The blazers in the boardroom perceived to be truffling for perks and who wouldn’t know how to find the nearest grassroots facility. While [...]

  • Pitch Experiences CEO: Women’s sport changing approach to hospitality

    October 19, 2025

    Pitch Experiences CEO Neil Bailey discusses how a surge in popularity for women’s sport has encouraged a new approach to hospitality. Having worked in sport and the media for over twenty years, I’ve seen first-hand how much the game has changed – from the rise of the Premier League to the changing face of cricket [...]

  • India must let Pakistan compete if they host Commonwealth Games

    October 17, 2025

    India will need to open its doors to athletes from Pakistan if Ahmedabad wins its bid to stage the 2030 Commonwealth Games, City AM can reveal. Amdavad, or Ahmedabad, has been recommended by the Executive Board of Commonwealth Sport as hosts of the 2030 Commonwealth Games, signifying some stability to a quadrennial games that has [...]

  • Birmingham owner Wagner breaks ranks over Premier League redistributions

    October 1, 2025

    Birmingham City owner Tom Wagner has broken ranks with his EFL rivals over their attempts to extract more money from the Premier League. The thorny issue is among the top priorities for the incoming Independent Football Regulator after years of talks between the Premier League and the EFL ended in deadlock. Top flight teams currently [...]

  • Orlando: How theme park city is becoming sporting hotbed

    September 21, 2025

    Bidding to host major sports tournaments is no mean feat but Orlando has managed to find itself in the middle of the scrum, they tell City AM. A football or rugby World Cup doesn’t come around too often. England last hosted the men’s Fifa World Cup in 1966 and is set to stage the women’s [...]

  • Raine Group: Inside bank behind Chelsea, Man United and Hundred deals

    September 17, 2025

    When a team or sporting entity changes hands, those doing the buying and selling usually command the headlines and screentime; think the Glazer family and Sir Jim Ratcliffe, or Roman Abramovich and Todd Boehly. But these well-known individuals could not complete their often multi-billion-pound transactions on their own. Enter, then, the Raine Group, the advisory [...]

  • NBA Europe working on salary cap solution, says boss Silver

    September 11, 2025

    The NBA is working on how it can apply its salary cap and revenue-sharing model to NBA Europe, its planned pan-continental basketball competition, says commissioner Adam Silver.  The basketball league operates a soft cap on teams’ salary spending and requires high-earning franchises to subsidise their poorer counterparts, part of a largely socialist model common to [...]

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