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Rugby business

  • Three hacks for becoming the Leicester City of sport business

    November 1, 2024

    Rooting for underdogs is a national characteristic we need to nurture – and not just on the field, argues Alejandro Scannapieco of digital transformation company Sportian. Everyone loves an underdog, particularly in sport. Whether it’s Emma Raducanu winning the US Open or Leicester City’s historic Premier League title, moments when great odds are overturned in [...]

  • Ahead of the Game: A$AP Rocky’s Tranmere takeover hits a snag

    October 30, 2024

    City AM has learned that one of Tacopina's key investors, who was providing around 30 per cent of the funding, pulled out last week.

  • Appalling, laughable, not fair: Chinnor and Cambridge go it alone after Premiership Rugby Cup exclusion

    October 29, 2024

    Championship sides Chinnor and Cambridge will compete in the Not The Premiership Rugby Cup after being excluded from the original competition. On Friday night at Mennaye Field in Penzance, Cornish Pirates will fancy themselves against a winless Exeter Chiefs in the opening fixture of the Premiership Rugby Cup.  The competition has been one of the [...]

  • Messi and LeBron beaten to top spot in athlete marketability rankings

    October 22, 2024

    US gymnast Simone Biles has beaten LeBron James and Lionel Messi to be named the most marketable athlete in the world by sports industry experts. Real Madrid and Brazil footballer Vinicius Jr is second, followed by NBA legend James, women’s basketball sensation Caitlin Clark and Messi in the list published by SportsPro magazine. Biles, who [...]

  • Rugby is staring into the abyss when it comes to Gen Z

    October 19, 2024

    Look at rugby in Britain today and objectively try to answer the following questions. Is it appealing to you? Is it sexy enough to invest in? Would I take my kids or young relatives to watch it? These are the questions rugby chiefs will always be grappling with, and good luck to them. But rugby [...]

  • Will any team ever be relegated from the Premiership? Doubt it

    October 14, 2024

    Exeter Chiefs and Newcastle Falcons are without a win this year but neither will be relegated from the Premiership due to the system. At the 65-minute mark in the Premiership match between Exeter Chiefs and Bristol Bears in Devon, the home side were 32-12 up on their West Country rivals. But come full-time the Bristolians [...]

  • Mayor Khan bound to need to step in against NIMBYs over Twickenham plans

    October 8, 2024

    London won against the capital’s NIMBYs when the GLA approved plans for Wimbledon’s expansion. And they’ll probably need to do the same when councils inevitably block the Rugby Football Union’s bid to host more events at Twickenham’s Allianz Stadium. “London is the sporting capital of the world and this decision will not only ensure Wimbledon [...]

  • Lions’ share: Rugby stars to receive cut of profits for first time

    October 7, 2024

    British and Irish Lions players will receive a share of the profits for the first time from the rugby team’s tour to Australia next year.  The move is part of a new partnership model between Lions bosses and players, which will also include collaboration on the schedule before and during the summer 2025 tour. “This [...]

  • Ahead of the Game: Yorkshire land financial boost from Castore deal

    October 2, 2024

    Yorkshire have agreed a multi-million pound kit deal with Castore in a major boost for the cash-strapped county.  The five-year contract is the first significant commercial deal brought to the club since their leadership was overhauled following the return of Colin Graves as chairman in February. Graves has yet to secure the £4m outside investment [...]

  • Argentina can humiliate establishment with Rugby Championship win

    September 28, 2024

    As the Rugby Championship reaches its climax, can Argentina upset the apple cart and topple the Springboks? What constitutes a world class rugby team? Is it World Cup wins alone or is in an era of dominance year in, year out? How about a team with fewer resources than the others going into the final [...]

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