Cristiano Ronaldo on Mars: Where will sport take us in the next five years? Sport Business Tech disruption, athlete power and new formats: sport has changed dramatically since Ed Warner started writing weekly about the industry in 2021. This column – based on my weekly newsletter, Sport Inc. – has just reached its fifth anniversary. The book of the same name is three years older. In this short span of time, [...]
VVV Sports eyes Nasdaq listing after £5m raise for US expansion Sport Business London-listed VVV Sports, believed to be the only public pure-play vehicle for investing in padel and pickleball, is planning to join Nasdaq later this year. The company, founded by British entrepreneur Jonathan Rowland, will retain its place on the Aquis stock exchange but is seeking a dual listing as it expands its US footprint. Before [...]
E1: Thibaut Courtois joins ex-Chelsea teammate Didier Drogba as team owner Sport Business Real Madrid and Belgium goalkeeper Thibaut Courtois has become a co-owner of Sierra Racing Club, one of the newest teams in the E1 electric powerboating series. Courtois has acquired a stake in the Turkish-backed team, which joined the PIF-backed E1 this year, through his investment vehicle Nxtplay Capital. He joins a host of sports stars [...]
10 years of Laver Cup: Nerves, serves and Federer’s ‘lucky’ London farewell January 29, 2026 Tony Godsick vividly remembers the day, exactly 10 years ago, when he and Roger Federer, his biggest client, went public with their big idea: the Laver Cup. “I was nervous,” Godsick tells City AM. “I had been in the sport for a long time already, and this concept was screaming to be done, but no [...]
Exclusive: E1 Series set for London debut in showcase on Thames May 22, 2025 Electric powerboat series E1, which features teams owned by stars including Will Smith, LeBron James and Rafael Nadal, will make its London debut this summer. An exhibition of E1’s high-speed RaceBird boats is set to take place on the Thames near Westminster on 2 July as the series looks to build its presence in the [...]
How Playtomic surfed – and fuelled – tidal wave of interest in padel December 10, 2024 The platform now boasts 1.4m active users in Europe, up 40 per cent on last year.
‘You made me enjoy the game more’: Emotional Federer’s tribute to Nadal November 19, 2024 Nadal will bring down the curtain on a career that brought 22 Grand Slam titles, 209 weeks as world No1 and Olympic gold by trying to win a fifth Davis Cup with Spain this week.
Tickets to watch Nadal Davis Cup farewell going for £20,000 November 18, 2024 Tickets to watch what could be Rafael Nadal’s last match in professional tennis at this year’s Davis Cup are going for £20,000. Spain’s quarter-final against the Netherlands in Malaga, which will take place on Tuesday, will be the end of Nadal’s illustrious career should his team fail to reach the semi-finals. And tennis fans are [...]
Tom Brady team wins E1 championship October 29, 2024 Tom Brady’s E1 team won the inaugural championship after a curtailed opening season. After only five races the former NFL star’s team were crowned winners of the all-electric boating series. He fended off teams with involvements from the likes of Sergio Perez, Virat Kohli and Rafael Nadal. Winning team owner, Brady, said “It feels amazing [...]
Medvedev earns $20,000 per minute at Saudi 6 Kings Slam October 17, 2024 Russian tennis star Daniil Medvedev reportedly earned over $20,000 per minute at the new 6 Kings Slam in Saudi Arabia. The exhibition tournament – featuring Medvedev, Jannik Sinner, Holger Rune, Carlos Alcaraz, Rafael Nadal and Novak Djokovic – is taking place in the Kingdom as part of Riyadh Season, the sporting organisation leading a global [...]