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Lions tour to Australia 2025

  • Lack of Welsh Lions shows stark reality of systemic failures

    Sport Business

    Ahead of Wednesday’s British and Irish Lions midweek game against the Brumbies in the Australian capital of Canberra I came across a shocking statistic. The match was the first since 1899 not to include a Welshman from the matchday 23. I am not surprised that it has happened on this tour given only two Welshmen [...]

  • British and Irish Lions: Aussie pubs certain there’s enough Guinness

    Sport Business

    British and Irish Lions rugby fans can fly to Australia assured that the “Guinness will be flowing” after pub chiefs Down Under quelled fears that bars could run dry this month. Australian reports raised concerns surrounding a potential lack of beer stockpiles ahead of the Lions’ three-Test series against the Wallabies, which begins on 19 [...]

  • British and Irish Lions should tour France and Argentina

    Sport Business

    While watching the British and Irish Lions take on the Queensland Reds on Wednesday, I started thinking about what other sides across the world would make good opponents for the touring team. The Lions of late have always ventured to the same three nations – South Africa, Australia and New Zealand – and they will [...]

  • Where to watch the British and Irish Lions tour in London

    June 28, 2025

    The British and Irish Lions tour continues this month as the touring side looks for a first series win since 2013. But where in London can fans watch the action? For those who cannot spend thousands travelling to Australia there are a number of spots in London putting on special breakfast offerings for the duration [...]

  • British and Irish Lions player row doesn’t short-change fans

    June 27, 2025

    Seeing the war of words erupt between the British and Irish Lions and Rugby Australia this week has given me a bit of a buzz for the tour. This is what the quadrennial series is all about, the niggle of pre-Test series angst. But when push comes to shove it is all bravado and showmanship, [...]

  • Lions 1-0 Australia: Wallabies make concessions and release players

    June 25, 2025

    The British and Irish Lions have had an early tour win after Rugby Australia bosses made concessions after a player availability row. The Lions had complained that Wallabies coach Joe Schmidt wanted to keep his core Australia players in camp ahead of a three-Test series against the touring side that begins on 19 July. This [...]

  • Will British and Irish Lions sue Rugby Australia over player eligibility row?

    June 23, 2025

    If you were to list the top moments from each of the last five British and Irish Lions tours then you’d almost certainly find that at least one entry didn’t happen on the pitch. In 2021 it was South African coach Rassie Erasmus breaking down the flaws in refereeing calls, and in 2017 it was [...]

  • British and Irish Lions get trendy with TikTok partnership

    June 20, 2025

    The British and Irish Lions have stepped into the modern age, announcing a partnership with social media giant TikTok. The deal will see the touring rugby team use TikTok to reach a new generation of rugby fan. The team’s social presence on the Chinese-owned brand is healthy but lower than many other sports teams. They’ve [...]

  • British and Irish Lions ticket prices teeter on verge of greed

    June 20, 2025

    I love the British and Irish Lions but quite frankly the touring side is teetering on becoming a black hole of greed, pulling fans’ precious pennies and pounds into a vortex of commercial excess. Take Friday’s exhibition match against Argentina at Dublin’s Aviva Stadium. There were a number of single tickets still available just yesterday [...]

  • Do British and Irish Lions rugby stars risk double tax on £100,000 fee?

    May 17, 2025

    With the stars of the British and Irish Lions touring rugby team getting a wage, how do they avoid being taxed twice? In today’s global sporting landscape, with athletes and teams constantly moving across borders, the tax implications of international competition are both significant and complex. Whether it’s the British and Irish Lions touring Australia [...]

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