Barcelona and Real Madrid handed multi-million tax bills as European Court of Justice issues ‘definitive’ verdict in state aid case March 4, 2021 Barcelona and Real Madrid must pay millions of Euros in extra tax after the European Court of Justice found they benefited from state aid. The verdict from the European Union’s top court settles a long-running legal battle involving four of Spain’s leading football clubs. Athletic Bilbao and Osasuna are the other teams facing bills for [...]
Cazoo, Dettol and Tik Tok: How the pandemic has changed the sport sponsorship landscape March 3, 2021 The pandemic may have halted the changing of the guard at Buckingham Palace, but in the world of sport sponsorship it has sparked some dramatic moves. New entrants are making major investments while more established sponsors have moved aside to make way. A combination of enforced changes of habit and the uneven nature of Covid-19’s [...]
beIN Sports wins legal battle to prevent Fenerbahce manipulating the broadcaster’s logo for ‘beFAIR’ protest campaign March 2, 2021 beIN Sports has succeeded in its legal bid to stop Fenerbahce using the beIN logo for the club’s “beFAIR” campaign against the broadcaster. The network lodged an application for an emergency injunction against Fenerbahce for breach of intellectual property last week – as revealed by City A.M. On Friday Turkish courts ruled in beIN Sports’ [...]
Doing good is now part of doing business: Why every sports brand and athlete needs to help society in order to find commercial success March 2, 2021 The influence and social media reach of sports women and men is incredible – and growing. But who is using it to greatest effect, both for their own benefit and that of society? Cristiano Ronaldo has 263m followers on Instagram and Lionel Messi has over 100m on Facebook. Manchester United, widely regarded as the biggest [...]
Boris Johnson backs Britain to host Euro 2020 and 2030 World Cup March 2, 2021 Prime Minister Boris Johnson has thrown his weight behind British efforts to host Euro 2020 and the 2030 World Cup. Johnson said Britain was “certainly on for” staging more games at this summer’s delayed European Championship, if required. And the PM confirmed government support – expected to be £2.8m – for a joint bid from [...]
Gareth Bale is back for Tottenham – so is this another Jose Mourinho managerial masterstroke? March 1, 2021 Just a few weeks ago, Jose Mourinho did not want to talk about Gareth Bale. On 4 February, he sniped at a reporter for asking why Bale was left on the Tottenham bench during a 1-0 defeat to Chelsea. Eight days later, Mourinho publicly rebuked him for implying, via social media, that he was fit and [...]
FC Barcelona offices searched by police ‘in connection with Barcagate scandal’ March 1, 2021 Catalan police searched the offices of FC Barcelona this morning, the football club have confirmed. Spanish media said the search related to last year’s Barcagate scandal, in which senior figures at the club were accused of ordering social media campaigns against enemies. Local reports also said former Barcelona president Josep Maria Bartomeu and current chief [...]
Euro 2020 will happen this year and fans could follow their teams overseas, says European football’s Covid-19 chief February 24, 2021 Uefa’s Covid-19 tsar says there is no question of Euro 2020 being cancelled and that fans could yet be allowed to travel internationally to the games. The tournament was postponed last year due to the ongoing coronavirus pandemic and rescheduled for 11 June to 11 July this year. “There is no way the Euros will [...]
Why science, engineering and business must unite to protect our athletes and the sports we love February 24, 2021 The stadiums were echoing, the stands empty, but when normal life ground to a halt, many professional sportsmen and women played on. The spectacle gave the rest of us a dose of much-needed escapism. Watching from our locked-down homes, it was easy to imagine the athletes on-screen didn’t have a care in the world beyond [...]
Expecting football to make Twitter and Facebook stop social media abuse is like asking your six-year-old to tackle Cristiano Ronaldo February 23, 2021 The English football community has finally had enough of the rampant racial abuse and bullying its players suffer on social media. Police are investigating and thePremeir League and other bodies have made an unprecedented direct plea to Mark Zuckerberg and Jack Dorsey. Of course, these issues on social media don’t just impact football players or [...]