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Sport

News, features and opinion on sport and the business of sport.
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  • Why McLaren vs Indianapolis 500 winner Alex Palou trumps Man City vs Premier League

    December 24, 2024

    All eyes may be on the ongoing dispute between the Premier League and Manchester City, but is it McLaren Racing who in fact have the most interesting sports law case of 2025? It has gone under the radar on European shores but an ongoing dispute between the famous racing outfit and former driver Alex Palou [...]

  • Ref Coote won’t appeal contract termination

    December 24, 2024

    David Coote will not appeal against the termination of his contract by referees’ body PGMOL, PA reports. Coote was sacked earlier this month after the emergence of a video in which he made derogatory remarks about Liverpool and their former manager Jurgen Klopp. Professional Game Match Officials Limited (PGMOL) said that a thorough investigation had [...]

  • Women’s football in 2025. The year we finally reach equality?

    December 24, 2024

    The past 12 months has been a stellar year for women’s football. The mega move of Emma Hayes to the USWNT was seismic, while the Women’s Super League began life under a new entity. Here Kelly Lindsey, the new COO and head of football performance and club operations at Lewes FC, discusses what’s happened in [...]

  • Ahead of the Game: Illegal Usyk vs Fury streams dealt heavy blow

    December 23, 2024

    Illegal streaming services appear to be in retreat judging by the collapse of viewing figures for last weekend’s Oleksandr Usyk vs Tyson Fury rematch compared to the original world heavyweight title fight between the pair in May. Analysis conducted for City AM by online intelligence platform Yield Sec identified a peak audience of 3.2m illegal [...]

  • Mayor Khan: London will be capital for women’s sport in 2025

    December 23, 2024

    London will be the “undisputed global capital for women’s sport” next year, the city’s Mayor Sadiq Khan has said. The Women’s Rugby World Cup final at Twickenham on September 27 will round off an exciting series of events in the city. England go into that tournament hoping to topple world champions New Zealand, and will [...]

  • Dolphins and Bills private equity deals underline value to NFL

    December 23, 2024

    In a historic first for the National Football League (NFL), the Buffalo Bills and the Miami Dolphins have become the first teams to shake hands with private equity. These investments follow the update in August to the NFL’s investment and ownership rules allowing private equity minority ownership. Ares Management Corp. is reported to be acquiring [...]

  • The top five trends emerging in sports marketing in 2025

    December 22, 2024

    Sports marketing continues to play a diverse and increasingly important role in the marketing mix for brands. And for many reasons. It serves as a launchpad for brands seeking to enter new markets by capitalising on major events across the globe that command mass audiences. It’s a signal of a brand’s stature and prominence re-enforcing [...]

  • Hit or miss? The best and worst football club Christmas adverts

    December 22, 2024

    Creative type Steve Howell casts his critical eye over Christmas adverts produced by Chelsea, Liverpool, West Ham and Celtic. Think of a Christmas advert and your mind may conjure memories of “A dog is for life…” or any number of classic John Lewis commercials that have become synonymous with this time of year. Whatever brand [...]

  • What to expect from sports law in 2025: Man City, Saudi and the ‘unlikely MVP’

    December 21, 2024

    What will the big talking points be in sports law in 2025? We asked the experts at one of the industry’s top firms. This year will be remembered as one in which key sporting decisions were made in the courtroom rather than the boardroom. With the Football Governance Bill, ongoing financial regulatory disputes, and the [...]

  • The 2024 and 2025 F1 seasons with P1 podcasters Matt and Tommy

    December 20, 2024

    When City AM sat down with Matt Gallagher and Tom Bellingham 18 months ago the podcasting duo had just set up their own F1 startup, P1 with Matt and Tommy. A season-and-a-half and two Max Verstappen world titles later and the duo are enjoying a run of sold out shows replicating their streaming set up, [...]

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