Newcastle Red Bulls can be model for Prem Rugby franchising August 15, 2025 This week Steve Diamond joked that Newcastle Red Bulls – formerly Newcastle Falcons – would not have a motorbike jumping off the roof of one of their stands… yet. But in a week where a major sports player has chosen to invest in Prem Rugby, clubs should be champing at the bit to get their [...]
Sky announces largest-ever Premier League sponsorship deal August 15, 2025 Sky has this morning claimed the “largest-ever Premier League sponsorship deal” ahead of the season returning this evening. The Sky Sports coverage of the Premier League – which will this season see the broadcaster show 215 games, potentially rising to 225 – will be sponsored by a record six brands, with Guinness, Uber Eats, Coca-Cola [...]
Exclusive: Two thirds of fantasy football fans to use AI for FPL August 14, 2025 As the Premier League returns, City AM can reveal that AI use is on the rise in fantasy football games. Fantasy Premier League and other virtual games will see millions of fans look for competitive advantages over their peers throughout the season. And new research by Virgin Media O2, shared exclusively with City AM, reveals [...]
Are nicotine pouches the future of Big Tobacco? August 14, 2025 Nicotine pouches are all the rage at the moment. Sometimes erroneously described as ‘snus’ – this only refers to tobacco-based products – the pouches are mainstay of Square Mile pubs, start-up offices and even Premier League football pitches. But are they a passing fad, or the new cornerstone of ‘Big Tobacco’? And, for an industry [...]
Football stakes in UK down since Euros as Premier League returns August 14, 2025 William Hill parent company Evoke says it has seen lower football staking volumes in the United Kingdom and Ireland since Euro 2024. The company earlier today released their H1 interim results, which show a £588.4m revenue in the UK and Ireland for the first half of the year – a 1.4 per cent decrease compared to [...]
Premier League: Is football the closest sport to perfection? August 14, 2025 Football never seems to go away. Between international tournaments, transfer sagas and pre-season tours, the game hums year-round. But last weekend’s EFL fixtures and this weekend’s Premier League matches mark something more definitive: the start of the new English season. The return of tribal loyalties, tactical debates, and the weekly rhythm that defines so many [...]
Exclusive: Seven in 10 think fans are being priced out of football August 14, 2025 Seven out of 10 football supporters in the UK believe traditional fans are being priced out of watching games, exclusive data for City AM can reveal on the eve of the Premier League’s return. Over 70 per cent of traditional football fans who have attended a match in the last 12 months have told City [...]
Mark Kleinman: Thames Water’s fate now sounds like a dripping timebomb August 14, 2025 Mark Kleinman is Sky News’ City Editor and the man who gets the Square Mile talking in his weekly City AM column Thames Water’s fate now sounds like a dripping timebomb There are few more irritating sounds than that of a dripping tap you cannot fix. That, writ large, is the headache facing the Labour government as it [...]
Cricket’s dirty secret: Unpaid players, rogue officials and bad governance August 13, 2025 In many ways, these are heady days for cricket. A return to the Olympics in LA in 2028 promises to take a sport with pockets of fervent support to new audiences; The Hundred has shown the game’s appeal to deep-pocketed investors; and the recent series between England and India delivered thrills and spills in the [...]
Spurs to play for £4.3m ahead of new Premier League season August 13, 2025 Tottenham Hotspur have the chance to bag €5m (£4.3m) in prize money as they face PSG in the Uefa Super Cup on Wednesday. Spurs are set to receive €4m (£3.4m) regardless of the result, but a win against the Ligue 1 champions would add an extra €1m (£0.8m) to the prize pot. The Uefa Super [...]