Outrage is the most profitable emotion, so advertisers are trying to make you angry September 10, 2018 Warning: this article may make you angry. We know that advertising is all about evoking an emotion to make consumers feel a certain way about a product. You may think that making people happy or excited is the best way to make them buy, but marketers are realising that the most powerful tool at their [...]
Seven of Brewdog’s weirdest publicity stunts as it pledges to end ‘shock tactics’ August 30, 2018 Brewdog may have made its name off the back of a bizarre series of publicity stunts, but the indie brewer has pledged to “focus more on beer” and drop the “high octane shock tactics”. Following backlash to its parody porn website earlier this week, Brewdog posted a message to fans and shareholders on its website [...]
A guide for video meeting etiquette August 6, 2018 It's an obvious thing to say, but the technological revolution in business over the past 30 years has been extraordinary. While the benefits of technology are numerous, the speed of the arrival and development can highlight gaps between employees in terms of their motivation and likelihood of adopting and using new models. Generational divide For [...]
Six months into Open Banking, how is it going? July 11, 2018 For the superstitious among us, this Friday 13 will be a day for avoiding ladders and black cats. For the hyper-political, it will be a day to keep an eye on Donald Trump’s first visit to the UK as US President. But arguably more excitingly, Friday marks six months since the go-live date of the [...]
China vows to ‘fight back’ after US threatens $200bn tariffs on goods July 11, 2018 Beijing has vowed to “fight back as usual” after Donald Trump’s tit-for-tat trade war with China escalated once again last night. Washington threatened to slap a further $200bn (£150.8bn) worth of tariffs on a wide range of Chinese goods such as coal, tobacco and consumer electronics after talks between the two superpowers to ease tensions [...]
Best ethical homeware brands in the UK: Fast fashion is a much-known scourge, but should we now look at the ethics of our furnishings? July 5, 2018 Did you know that the global fashion industry is on track to consume over a quarter of the world’s annual carbon allowance by 2050? Stella McCartney does and she’s been travelling the world with sailing wonderwoman Dame Ellen MacArthur shouting about it for the last couple of years now. Perhaps that’s why so many more [...]
Mastercard and Visa lose battle with supermarkets over debit and credit card charges July 4, 2018 Mastercard and Visa have lost the latest round of an ongoing legal battle with a conglomerate of supermarkets after a court found their card charges were too high and had breached competition rules. The two credit card giants had been accused by a number of retailers of charging overly high fees – known as interchange [...]
House of Fraser closure vote looms as politicians fear jobs cuts and end to iconic stores June 21, 2018 Politicians and landlords fear thousands of job losses and the death of beloved high street stores ahead of House of Fraser’s vote on store closures tomorrow. The struggling retailer’s creditors will decide tomorrow whether to approve a company voluntary arrangement (CVA), which will result in 31 of the 59 House of Fraser stores closing down. [...]
Pharma firm Circassia bashed by shareholder vote against executive pay May 30, 2018 Investors today gave bosses at Circassia a bloody nose as a fifth voted against the remuneration report at the pharmaceutical firm backed by star fund manager Neil Woodford. Some 20.51 per cent of shareholders voted against approving the Oxford-headquartered speciality pharma firm’s executive pay, the firm announced after its annual general meeting. Circassia has struggled [...]
Sunderland axe Chris Coleman and announce sale of club to consortium headed by chairman of non-league Eastleigh April 29, 2018 Sunderland will begin life in English football’s third tier under new ownership after it was confirmed that the Black Cats have been sold to an international consortium headed by the chairman of non-league Eastleigh, Stewart Donald. The first casualty of the takeover, which requires ratification by the Football League, is former Wales manager Chris Coleman, [...]