Craft beer brand Brewdog is trying to mature after a tough year of marketing disasters October 22, 2018 It’s been a tough year for Brewdog, much of it the brand’s own fault. Tone-deaf advertising campaigns and PR mishaps have frustrated its fans and “equity punk” investors (I speak from personal experience – I’ve been a shareholder since 2015). The Scottish craft beer brewer, founded in 2007, is as well known for its marketing stunts as [...]
Is adrenaline the ultimate stress relief? October 15, 2018 Does a shot of adrenaline instead of your morning coffee set you up for a day of enhanced energy, focus, and productivity? You might think that’s an impossible question to answer – but it’s one that staff at the International Quarter London (IQL) in Stratford, in collaboration with the University of Essex School of Sport, [...]
It’s Google versus Facebook in the fight for video dominance October 15, 2018 There’s a battle brewing online. In search of more views, users, and lucrative ad money, Facebook wants to take on Google and steal YouTube’s crown as the dominant video platform. The social media giant is fighting on two fronts. It launched its first assault last year with Facebook Watch, a platform effectively identical to [...]
The story behind the steady rise of ethical homeware and why it’s the next frontier in sustainable shopping September 25, 2018 Did you know that the global fashion industry is on track to consume over a quarter of the world’s annual carbon allowance by 2050? Stella McCartney does and she’s been travelling the world with sailing wonderwoman Dame Ellen MacArthur shouting about it for the last couple of years now. Perhaps that’s why so many [...]
How to turn the Chequers rat into a lovable Brexit hamster September 24, 2018 It has been said that a rat just is a hamster with a PR problem. Both share many of the same fundamental characteristics – but one people want to look after, and the other they want to kill. Since its uneasy formation, Theresa May has hoped that her Chequers plan could become the Brexit [...]
Labour opens new front in party’s war on business September 23, 2018 Labour's party conference is getting underway in Liverpool, and the various factions of the hard-left are already putting on a good show as they compete for control of the agenda. The trade unions used their voting power to block a bid by Momentum activists to force sitting MPs to face reselection challenges; members demanding [...]
Brexit: EU has let ‘cat out of the bag’ over Irish border solution, claims Theresa Villiers September 17, 2018 The EU has been accused of letting the "cat out of the bag" after a leaked Brussels document suggested technology could solve the Irish backstop issue in the Brexit talks. It has been reported the EU chief's negotiator Michel Barnier is prepared to accept technology could be used to monitor goods moving between Northern Ireland and mainland [...]
Brexit: EU has let ‘cat out of the bag’ over Irish border solution, claims Theresa Villiers September 17, 2018 The EU has been accused of letting the "cat out of the bag" after a leaked Brussels document suggested technology could solve the Irish backstop issue in the Brexit talks. It has been reported the EU chief's negotiator Michel Barnier is prepared to accept technology could be used to monitor goods moving between Northern Ireland and mainland [...]
Calling the shots: Celebs hit the phones in 9/11 tribute to traders September 11, 2018 It was the day the trading floor took on an extra edge of excitement. Alongside the dealers, movers and shakers earlier today, the desks of BGC featured personalities from the world of sport, showbiz and royalty, who tried their hand at making money, but this time for charity. In its annual tribute to more than [...]
Hong Kong Horse Racing Tips: Teetan can stay in Super Form with Valley win September 11, 2018 IT HAS been tough going for bettors in the opening week of racing action in Hong Kong. In three meetings – two 10-race cards at Sha Tin and an eight race one at Happy Valley – too many short-priced favourites have been sunk without trace, with 10 winners obliging at double-figure odds. Even the local [...]