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World Cup

  • Fifa World Cup under major threat of cyber terrorism

    May 18, 2026

    The 2026 Fifa World Cup could be the victim of the largest volume of cyber terrorism and hacktivism events in sporting history. The sheer scale of next month’s tournament – which is being hosted across Canada, the United States and Mexico – could play into the hands of rogue states and groups looking to cause [...]

  • ITV banks on World Cup boost as Sky talks rumble on

    May 14, 2026

    ITV is eyeing a rebound in ad revenue in the second quarter as the broadcaster bets on the World Cup to power a summer recovery. The broadcaster and producer behind Love Island and Rivals posted flat revenue for the first quarter, with growth in ITV Studios and streaming platform ITVX offsetting weaker ad sales. Total [...]

  • Fifa may come under pressure over World Cup ticket resale strategy

    May 13, 2026

    Fifa may come under pressure to drop its lucrative World Cup ticket resale strategy following law changes in Canada, experts have warned. The Canadian province of Ontario – with a capital in Toronto that will host matches – passed laws in its recent budget banning the resale of tickets for above their initial value, resulting [...]

  • New London rooftop bar will be biggest ever with 1,000 capacity

    May 7, 2026

    Getting a reservation at London’s most famous rooftop bars can be difficult, especially with the better weather. New London rooftop bar Freight Brixton will attempt to remedy that issue with room for 1,000 at the open-air venue. The bar will offer drinking, dancing and dining, with DJs spinning funk, jazz and soul tunes throughout the [...]

  • Could jet fuel shortages stop fans going on holiday to Fifa World Cup?

    May 6, 2026

    Fans could stay away from next month’s Fifa World Cup as jet fuel shortages cause price hikes and travel uncertainty, experts have warned. The World Cup is being staged across North America with the United States, Canada and Mexico acting as co-hosts, but issues stemming from President Trump’s conflict with Iran could limit the numbers [...]

  • Diageo shares jump as World Cup hype helps drinks giant back to sales growth

    May 6, 2026

    Shares in Diageo jumped on Wednesday morning as high hopes for a high-drama World Cup has helped lift the drinks firm’s sales back into positive territory. The Guinness and Johnnie Walker maker, which has been battling a slowdown in demand for spirits, said it had seen “some benefit” of “advance sales” ahead of the start [...]

  • Fifa World Cup sponsors outperform FTSE 100 and S&P 500

    May 5, 2026

    Major Fifa World Cup sponsors outperform FTSE 100 returns by a factor of five and the S&P 500 by three as brands look to dominate the conversation during the tournament. IG research looking at the performance of major World Cup sponsors saw an average return of 7.1 per cent during tournament cycles – from 30 [...]

  • Anti-US sentiment and Iran to have major World Cup security impact

    May 5, 2026

    Anti-US sentiment and the conflict in Iran is set to have a major impact on the Fifa World Cup, security experts have warned. The United States – which is currently engaged in a conflict with World Cup qualifiers Iran – will host the majority of this summer’s tournament, which kicks off in just over a [...]

  • London music venues to open for World Cup as pubs face last orders

    April 30, 2026

    Some of London’s top music venues are making the most of early pub closures during the Fifa World Cup by opening up their doors during the football. Outernet, Electric Brixton and Colour Factory are opening their doors for England and Scotland matches – as well as a number of knockout ties – during this summer’s [...]

  • 2026 World Cup prize money boosted as Fifa counts on $11bn revenue bonanza

    April 29, 2026

    Fifa has topped up prize money for the 2026 World Cup after teams raised concerns about the cost of competing in a tournament that spans the US, Canada and Mexico. Football’s world governing body has approved an increase in total payouts from the $727m it announced in December to $871m, raising the guaranteed sum for [...]

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