Going old school: why new media’s rise is far from inevitable August 18, 2022 Ian Whittaker is twice winner of the City A.M. Analyst of the Year, a long-standing Square Mile media analyst and founder of advisory firm Liberty Sky Advisors The last 12 months has been a brutal one for many of the most high-profile names in the Media space. According to a recent FT piece, nearly $400bn [...]
ITV on track for streaming service launch as revenue and viewership climb July 28, 2022 Love Island broadcaster ITV said it was on track to launch its ad-funded streaming service ITVX later this year as the firm appears unfazed by the cost-of-living woes that have battered competitors. Revenue was up 16 per cent to £927m for ITV Studios, growing ahead of the wider market trends. The firm also performed well [...]
ITV snaps up Tiny World producer Plimsoll Productions for £103m June 14, 2022 ITV has snapped up a majority stake in indie producer of natural history programmes Plimsoll Productions as the company diversifies its content offerings.
Swapping fast for second-hand fashion: Love Island announces eBay UK as new brand partner May 19, 2022 Love Island has swapped fast fashion for second-hand fashion, announcing a new brand partnership with eBay UK this morning.
Move over BBC: ITV moves all London staff to White City creative campus May 3, 2022 Over 800 ITV staff members will be heading to White City as the broadcaster pushes the west London haunt as its new creative hub. The broadcaster will be relocating all their London staff from their existing offices in Gray’s Inn Road and Waterhouse Square to the new site, which has traditionally been home to the [...]
Piers Morgan’s TalkTV outshines GB News with 300k viewers for Uncensored April 28, 2022 Piers Morgan’s TalkTV show Uncensored show averaged 300,000 viewers in the UK, knocking BBC News, Sky News and GB News out of the park for prime time TV
Heineken meets Coronation Street: ITV vows to normalise alcohol-free beer with new ad deal April 26, 2022 ITV and HEINEKEN have announced a ‘first of its kind’ partnership that will see a real-world beer go on tap at two of TV’s most famous pubs.
ITV ready to launch Channel 4 takeover bid April 6, 2022 ITV is set to launch a takeover bid for Channel 4 following the government’s announcement that the broadcaster is set to go up for sale. As reported by the Telegraph, ITV told ministers that it is interested in making a bid for its rival and it is understood that it has taken advice from bankers [...]
ITV teams up with European car seller carwow in advertising tie-up March 9, 2022 ITV has announced it is investing in a partnership with Europe’s biggest new car marketplace carwow, in return for advertising inventory across ITV’s channels and the ITV Hub.
ITVX streaming news eclipses stellar results March 3, 2022 Despite reporting a near 50 per cent jump in annual profits yesterday, shares in Love Island broadcaster ITV slumped as much as 25 per cent, with investors turning their attention to the upcoming launch of streaming service ITVX. The market was left bewildered by the broadcaster’s plans for a new integrated advertising and subscription funded [...]