British and Irish Lions player row doesn’t short-change fans June 27, 2025 Seeing the war of words erupt between the British and Irish Lions and Rugby Australia this week has given me a bit of a buzz for the tour. This is what the quadrennial series is all about, the niggle of pre-Test series angst. But when push comes to shove it is all bravado and showmanship, [...]
Lions 1-0 Australia: Wallabies make concessions and release players June 25, 2025 The British and Irish Lions have had an early tour win after Rugby Australia bosses made concessions after a player availability row. The Lions had complained that Wallabies coach Joe Schmidt wanted to keep his core Australia players in camp ahead of a three-Test series against the touring side that begins on 19 July. This [...]
Israel and Iran missile tensions causing chaos for British and Irish Lions fans June 24, 2025 Missile tensions between Iran and Israel in the Middle East have caused travel chaos for British and Irish Lions fans heading to Australia. Large numbers of rugby fans heading Down Under to be in Perth in time for Saturday’s opening match of the British and Irish Lions tour are flying via Doha, the UAE and [...]
Australia rugby coach rejects Lions contract breach warnings June 24, 2025 The coach of Australia’s rugby team Joe Schmidt has rejected the notion that his side would be breaching their playing contract with the British and Irish Lions. Lions chief executive Ben Calveley said that the clubs the touring side will face before a three-Test series against Australia must play their Wallaby internationals otherwise they’d be [...]
Will British and Irish Lions sue Rugby Australia over player eligibility row? June 23, 2025 If you were to list the top moments from each of the last five British and Irish Lions tours then you’d almost certainly find that at least one entry didn’t happen on the pitch. In 2021 it was South African coach Rassie Erasmus breaking down the flaws in refereeing calls, and in 2017 it was [...]
British and Irish Lions get trendy with TikTok partnership June 20, 2025 The British and Irish Lions have stepped into the modern age, announcing a partnership with social media giant TikTok. The deal will see the touring rugby team use TikTok to reach a new generation of rugby fan. The team’s social presence on the Chinese-owned brand is healthy but lower than many other sports teams. They’ve [...]
British and Irish Lions ticket prices teeter on verge of greed June 20, 2025 I love the British and Irish Lions but quite frankly the touring side is teetering on becoming a black hole of greed, pulling fans’ precious pennies and pounds into a vortex of commercial excess. Take Friday’s exhibition match against Argentina at Dublin’s Aviva Stadium. There were a number of single tickets still available just yesterday [...]
Do British and Irish Lions rugby stars risk double tax on £100,000 fee? May 17, 2025 With the stars of the British and Irish Lions touring rugby team getting a wage, how do they avoid being taxed twice? In today’s global sporting landscape, with athletes and teams constantly moving across borders, the tax implications of international competition are both significant and complex. Whether it’s the British and Irish Lions touring Australia [...]
O2 Arena owners: Lions announcement future of sport in London May 12, 2025 Last Thursday nearly 2,000 people packed their way into Indigo at the O2 as the squad for the British and Irish Lions tour to Australia was announced. It’s not the first time this kind of event has taken place. At the same site, albeit the larger O2 Arena, earlier this year Formula 1 hosted its [...]
British and Irish Lions launch takes heritage brand into modern age at O2 May 8, 2025 The British and Irish Lions have followed in Formula 1’s footsteps in hosting launch events in London and it’s dragged a heritage brand into the modern era, writes Will Taylor. This afternoon, the British and Irish Lions did something they’ve never done before, they turned their usual squad selection into a show. For the first [...]