The top five trends emerging in sports marketing in 2025 December 22, 2024 Sports marketing continues to play a diverse and increasingly important role in the marketing mix for brands. And for many reasons. It serves as a launchpad for brands seeking to enter new markets by capitalising on major events across the globe that command mass audiences. It’s a signal of a brand’s stature and prominence re-enforcing [...]
2025: The year ahead in tech December 16, 2024 2025 will be a defining year for businesses, marked by rapid technological shifts, political uncertainty, increased M&A, and intensifying competition. What else would a look ahead start with other than the much maligned AI? I have said on stage a lot this year I think AI is underhyped despite many saying the opposite. You have [...]
The Notebook: Labour’s Data Bill could open the floodgates to AI. Why is no one talking about it? December 9, 2024 Enough with 'AI innovation', Labour's Data Bill threatens our privacy and deserves proper scrutiny, writes Silkie Carlo.
AI investor FOMO: Has AI supply outstripped demand? December 8, 2024 Investors are pouring billions into AI, but has supply now outstripped demand? Mike Smeed looks at how AI funding has become misbalanced.
Sage: Profit booms sends FTSE 100 tech shares flying November 20, 2024 Enterprise technology firm Sage has reported a boom in revenue and profit as the UK tech champion has capitalised on artificial intelligence. Underlying operating profit at the Newcastle-based firm rose 21 per cent over the last year to £529m. Its operating profit margin grew 220 basis points to 22.7 per cent. Meanwhile, Sage’s annualised recurring [...]
Beware of the big promises of AI – we’ve been here before November 18, 2024 AI hype is everywhere, but we've been here before. Ian Whittaker prescribes a healthy dose of scepticism in today's Notebook.
Will an algorithm generate the next big Christmas ad? November 18, 2024 Christmas is coming and algorithms are at work, pushing the boundaries of creativity to ensure the tills keep ringing. But can AI tools ever really craft an ad that resonates on a deep, human level? Asks Paul Armstrong The Christmas ads have arrived, including a fake – and viral – John Lewis one, flooding our [...]
Nvidia earnings set to guide US stock market as Trump boost fades November 17, 2024 Nvidia’s earnings will take centre stage for the US stock market this week, while FTSE 100 firms Imperial Brands, Severn Trent and Halma report across the pond. The chipmaking behemoth has seen its share price gain nearly 800 per cent over the last two years as booming demand for AI has driven it to become [...]
British AI start-up lands $750m valuation nine months after creation November 14, 2024 British AI start-up Tessl has landed a $750m valuation just nine months after being created, it is understood, as it looks to revamp how computer programmers create software.
Nvidia and Softbank team up to build new AI supercomputer November 13, 2024 Nvidia announced its partnership with Softbank to build a Blackwell-powered AI supercomputer, as Japan seeks to get ahead in the AI arms race.