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Sport Business

  • Meerkats at the cricket? Compare the Market becomes new sponsor of The Hundred

    July 11, 2023

    Compare the Market is to become the new main sponsor of The Hundred, English cricket chiefs have announced. City A.M. revealed two weeks ago that the England and Wales Cricket Board was finalising terms on a multi-year deal with a principal partner making its first entry into the sport. That partner has now been confirmed [...]

  • World Athletics stands firm on DSD rules despite Caster Semenya legal victory

    July 11, 2023

    World Athletics insists it has no plans to change its rules despite double Olympic champion Caster Semenya winning a landmark legal case at the European Court of Human Rights. Semenya, 32, won a challenge relating to rules introduced by World Athletics in 2018 that force athletes like her with differences of sexual development to take [...]

  • England Cricket refuses to cash in on Bazball brand (and Australians could benefit)

    July 10, 2023

    Rarely can a sports team have become as synonymous with a slogan or philosophy as the England men’s Test cricket side and Bazball.  It has proliferated every discussion of their successes and failures during the current Ashes series and since head coach Brendon McCullum, from whom the term derives, brought his buccaneering style to the [...]

  • New British Grand Prix F1 contract ‘just a matter of time’

    July 10, 2023

    The future of the British Grand Prix could be close to being finalised with a contract with F1 “just a matter of time”, according to a motorsport chief. Motorsport UK chief David Richards said: “I don’t think there is any question that the deal will get done. Both the BRDC [British Racing Drivers’ Club] and [...]

  • Chelsea forced to launch new home kit without a sponsor after talks falter

    July 10, 2023

    Chelsea have launched their new home kit without a sponsor after failing to find a new principal partner in time. The Blues saw a deal with streaming service Paramount Plus fall foul of Premier League rules and broke off talks with online casino Stake.com in the face of supporter opposition. The new Nike shirt, which [...]

  • Bayern Munich make increased offer to Tottenham for Harry Kane

    July 9, 2023

    Bayern Munich have tested Tottenham Hotspur’s determination to keep Harry Kane by making an improved offer of around £70m for the England captain. The German champions had an opening bid of £60m rejected last month but have now increased that to £68m plus performance-related bonuses. Kane has just one year left on his current contract [...]

  • Gaizka Mendieta interview: Food, business and life after football

    July 9, 2023

    Former Spain, Middlesbrough, Lazio and Valencia midfielder Gaizka Mendieta on finding a new passion in the restaurant business after a stellar football career. When Gaizka Mendieta, one of the most lauded midfielders of his era, moved to Middlesbrough in 2003 he gave England a taste of the best that Spain had to offer. Now, 15 [...]

  • P1 with Matt & Tommy podcast: Taking the jump and ‘dull’ F1 dominance

    July 8, 2023

    It’s never easy leaving an establishment behind and going it alone, but that’s exactly what Formula 1 fans Matt Gallagher and Tom Bellingham did when they ditched WTF1 for their startup, P1. And in the five months since the inception of P1 with Matt & Tommy, the duo have racked up over 4m listens and [...]

  • England’s surprise run to the Under-21 Euros final – and how to watch it in UK

    July 7, 2023

    So bad were England’s men at the last European Under-21 Championship that no UK broadcaster took up the rights to show this summer’s edition of the tournament.  Now it is here and the Young Lions have exceeded expectations, blazing a trail to the final against Spain on Saturday in Georgia. It’s enough to cause a [...]

  • Chelsea fans’ group hail supporter power after Stake.com sponsorship deal axed

    July 6, 2023

    The Chelsea Supporters’ Trust has welcomed suggestions that the Premier League football club has shelved a possible sponsorship deal with crypto betting platform Stake.com. Chelsea had been in talks to make Stake.com their new front-of-shirt sponsor for next season, replacing mobile network Three, which chose not to renew its £40m-a-year contract. The news provoked a [...]

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