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      Inside the untapped commercial potential of the Tour de France

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      Inside the untapped commercial potential of the Tour de France

      Cycling fans, some in green Feel Slovenia shirts, cheer cyclists with Slovenian flags.

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Sport Business

  • FIA under fire amid safety fears over handling of chaotic Qatar Grand Prix

    December 2, 2024

    Formula 1’s embattled governing body the FIA has come in for further criticism for the race stewards’ handling of an incident that led to Lando Norris receiving a 10-second stop-go penalty at the Qatar Grand Prix on Sunday. Norris was sanctioned for ignoring yellow flags after the wing mirror of Williams’ Alex Albon fell off [...]

  • Can rugby’s biggest social media star boost the English game?

    December 2, 2024

    You may not have heard of her but she can claim to be the most famous name in the game – and now Ilona Maher is seemingly on her way to England and Premiership Women’s Rugby.  The 28-year-old USA sevens player is a social media sensation, with 4.6m followers on Instagram and a further 3.2m [...]

  • Inside Bernie Ecclestone’s £250m ‘unique’ sale of classic racing cars

    December 1, 2024

    The trove of 69 historic cars includes Ferraris raced by world champions Michael Schumacher, Niki Lauda and Mike Hawthorn.

  • Manchester United have got it right where Jaguar rebrand got it wrong

    November 30, 2024

    Manchester United are showing Jaguar that inclusivity is about doing, not just showing, through their action on prostate cancer, writes Matthew Fletcher-Jones. It’s been a good week or so for football. Promotion for England and Wales in the Nations League (a format innovation that actually works), a Premier League weekend with the champions in ‘crisis’, [...]

  • Maradona’s shirt, Holyfield’s belt and Peaty’s trunks: How the world went crazy for sports memorabilia

    November 29, 2024

    The phenomenon hit the headlines earlier this year when a baseball shirt worn by Babe Ruth was sold for $24m (£19m).

  • British Olympic Association gets first female chair in 120-year history

    November 28, 2024

    Trailblazing former rowing champion Dame Katherine Grainger has been elected the first female chair of the British Olympic Association in its 120-year history. Grainger, 49, will succeed Sir Hugh Robertson in the post early next year after she completes her final term as chair of UK Sport. “It is a huge honour to be elected [...]

  • West Ham chief snubbed over ‘alarming’ football regulator letter demand

    November 28, 2024

    The Government has rejected calls from West Ham chief Karren Brady to publish a letter from Uefa which warns that domestic clubs and the England team could be banned from the Champions League and Euros over interference from the incoming football regulator. Speaking in the House of Lords, Conservative peer Baroness Brady described the correspondence [...]

  • Ed Warner: Why sports will have to change to stay down with the kids

    November 28, 2024

    A leading cricket journalist bemoaned the lack of Test cricket on terrestrial TV to me recently, trotting out the well-worn argument that the England Wales Cricket Board had severely weakened the sport when it signed coverage over to Sky back in 2005.  That’s as maybe, but if long-form cricket was free to view on mainstream [...]

  • Formula 1 agrees to retain oldest track after upgrades pledge

    November 27, 2024

    Formula 1 chiefs have ended doubts over the future of the oldest track on its race calendar by agreeing a new deal with Monza to stage the Italian Grand Prix. The extension to the current contract between the two parties is for six more years, taking it up to 2031, and comes after Monza bosses [...]

  • Manchester City ‘115 charges’ case could drag on beyond end of season

    November 27, 2024

    Manchester City’s hearing into more than 100 charges brought by the Premier League is taking longer than expected, raising fears that the season could finish with a cloud still hanging over the champions. The hearing at the International Dispute Resolution Centre off Paternoster Square in the City of London was tipped to run for 10 [...]

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