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      The Jenga Effect: Why professional rugby’s collapse has already happened

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Rugby business

  • Exclusive: Brits don’t trust football and rugby team owners to run clubs properly

    Sport Business

    Less than a third of British adults trust football and rugby team owners to “run their clubs in a financially sustainable manner” amid intensifying scrutiny on those who buy sporting institutions. Exclusive Ipsos polling for City AM shows that just 32 per cent of adults trust the owner of their football or rugby club. It [...]

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  • Prem Rugby should consider radical shake-up of player transfer market

    Sport Business

    The best thing about the football off-season is the transfer speculation, deal agreements and player announcements. Watching teams bid £100m for a player is somewhat grotesque but it is also addictive, and transfer deadline day is some of the best live sports news around. Rugby has none of this. That’s mostly because players tend to [...]

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  • Nations Championship will bring a tectonic shift in sport, say rugby chiefs

    Rugby’s new Nations Championship, which starts next year and will pit the best of the Northern and Southern Hemispheres against each other, “signals a tectonic shift in the sport” says Six Nations CEO Tom Harrison. The biennial competition will comprise three rounds apiece in July and November followed by a three-day Finals Weekend, the inaugural [...]

    GettyImages 2246842860: Business professionals in a meeting discussing corporate strategy and market trends in a modern of...
  • Rugby unions vs R360 spat is the sport’s failures in a nutshell

    October 10, 2025

    When I look from the outside at the recent statement spat between many of the leading rugby unions and the rebel R360 start-up, I cannot help but hark back to the 2020 election for chairman of World Rugby. In the blue corner was the incumbent Sir Bill Beaumont, backing the status quo but wanting to [...]

  • Red Roses must match footballers to give Lions Women’s tour best chance

    August 1, 2025

    What a fantastic moment for women’s sport in the UK we’re living through right now. The Lionesses securing consecutive European Championships has created huge excitement and momentum – as well as a bit of extra pressure – for the Red Roses as they prepare to begin the campaign to win the Women’s Rugby World Cup [...]

  • Lions profit share gives players buy-in and shows the future of rugby

    July 25, 2025

    British and Irish Lions players will be hoping that the MCG gets close to capacity for Saturday’s second Test against Australia – and not just for the sake of a good atmosphere.  This tour is the first in which Lions players will receive a share of profits, a move expected to bump their pay up [...]

  • Grenfell United welcomes Ulster decision to end Kingspan deal

    July 2, 2025

    Grenfell survivors have welcomed Ulster Rugby’s decision to discontinue its stadium naming rights deal with Kingspan, an insulation maker criticised over the London tower block tragedy. Ulster announced this week it had begun the process of removing Kingspan branding from its home ground in Belfast after a long-term sponsorship deal with the local firm, which [...]

  • FA accused of stalling brain damage lawsuit from former players

    June 26, 2025

    Football chiefs have been accused of “deliberately stalling” a landmark lawsuit brought by former players who suffered “life-altering” brain damage as the legal battle resumes today. The Football Association, English Football League and FA of Wales are the defendants in a case brought by 30 former players and their families who say the game’s authorities [...]

  • Six Nations look to lure Sky by bundling TV rights with Lions

    June 18, 2025

    The Six Nations unions are in talks with the British and Irish Lions about bundling their TV rights for the next four-year cycle.  European unions have already sold TV rights for the Six Nations between 2026 and 2029 in a joint deal with ITV and BBC, but have yet to go to market with their [...]

  • Premiership Rugby taps Raine and Deloitte as investors circle

    June 11, 2025

    Premiership Rugby Limited (PRL) has engaged the Raine Group and Deloitte to manage potential investment in the competition or some of its clubs.  Premiership Rugby is attracting inquiries from American investors looking to buy into English sport following the recent influx of purchasers of Premier League and EFL clubs, with interest expected to grow ahead [...]

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