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Sport

News, features and opinion on sport and the business of sport.
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  • Hundred: Barclays replaces Tyrrells as London Spirit front-of-shirt sponsor

    January 19, 2026

    Banking giant Barclays has replaced Tyrrells crisps as the front-of-shirt sponsor of Hundred franchise London Spirit as new investors flex their new-found power. The upmarket crisp’s parent firm KP Snacks signed a multi-year deal to sponsor the eight Hundred franchises, using brands such as Hula Hoops and Butterkist to occupy prime advertising real estate. But [...]

  • Richest women’s football teams 2026: Arsenal pip Chelsea and Barcelona

    January 19, 2026

    Arsenal have overtaken Barcelona Femeni to become the richest women’s football team in Europe, according to Deloitte’s latest annual rankings. Last season’s Champions League winners topped the list of women’s football clubs ranked by revenue for the first time, with Arsenal earning €25.6m (£21.5m) in 2024-25. Women’s Super League holders Chelsea are a close second [...]

  • NBA Europe open to sovereign wealth and in talks with family offices

    January 18, 2026

    The NBA is open to sovereign wealth funds buying franchises in its proposed European basketball league, says the US sports giant’s commissioner Adam Silver. Speaking in London ahead of the NBA game on Sunday at the O2 and a presentation to potential commercial partners the following morning, Silver said the league and its advisors were [...]

  • Regional stadiums: the infrastructure solution for WSL and women’s football?

    January 18, 2026

    Women’s football is one of the fastest growing sports and investment opportunities in the UK right now – think Michelle Kang’s cash injection at London City Lionesses or Alexis Ohanian’s £20m investment in Chelsea Women.  In the 2023/24 season Deloitte reported that the 12 Women’s Super League (WSL) football clubs generated an aggregate revenue of £65m [...]

  • The Jenga Effect: Why professional rugby’s collapse has already happened

    January 17, 2026

    Professional rugby is not approaching collapse; it is recognising one that already occurred and mistaking that recognition for failure. What we are watching across leagues, unions and competitions is not chaos, bad luck or incompetence finally catching up, but the delayed visibility of a structural outcome that was locked in years ago. What feels sudden [...]

  • UK ready to mirror US with female athletes becoming investors

    January 17, 2026

    For three consecutive years, not a single female athlete has appeared among the world’s 100 highest-paid athletes. The bar keeps rising. In 2025, the threshold jumped to $53.6m, up 19 per cent year on year. Coco Gauff, the highest-earning female athlete in the world, made $34.4m and still fell nearly $20m short. Meanwhile the global [...]

  • Why Battle of the Sexes tennis match fell short of One Point Slam

    January 16, 2026

    Tennis recently revived the “Battle of the Sexes” concept as a way to generate attention, attract headlines and spark debate. In doing so, however, the sport risks overlooking a simple truth: women’s tennis no longer needs comparison to prove its value. Women’s tennis is a strong product in its own right, with four of the [...]

  • Swindon Town face expulsion for picking player who was serving seven-game ban

    January 16, 2026

    Swindon Town face being thrown out of the EFL Trophy after the League Two club fielded two ineligible players – including one who was serving a seven-match ban. The Robins named captain Ollie Clarke in the starting line-up for Tuesday’s 2-1 win at Luton Town and brought on Aaron Drinan as a substitute at half [...]

  • English Investec Champions Cup winner good for franchise investment

    January 16, 2026

    Despite Northampton Saints’ loss at the weekend to tournament favourites Bordeaux Begles, the Investec Champions Cup could see its first English winner in over five years. Phil Dowson’s team, as well as Bristol Bears and Bath Rugby, are flying high in the European competition while Harlequins and others have qualified for the next round with [...]

  • London role revealed for historic 2027 Tour de France Grand Departs

    January 15, 2026

    London will play a key role when the Grand Departs of both the men’s and women’s editions of the Tour de France are held in the UK for the first time next year. The men’s Grand Depart – a short series of stages that begin the world’s most famous cycling race – will begin with [...]

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