Why sports districts like Birmingham City’s are the future of stadiums December 24, 2025 On-pitch glory will always be the ultimate prize, but ambitious sports investors are now looking beyond traditional matchday revenues and exploring ways to diversify income, enabling reinvestment into areas that support on-pitch performance and secure a more robust future. This strategic shift also recognises that sport, particularly its physical infrastructure, presents a powerful opportunity for [...]
Exclusive: NBA Europe to woo sponsors at swanky London summit next month December 23, 2025 The NBA will roll out the red carpet for a sales pitch to potential commercial partners of its proposed new European basketball league next month in London. Senior executives from the US sports behemoth will host the event at one of the capital’s swankiest hotels on 19 January, the day after the Memphis Grizzlies and [...]
Serie A overseas game cancellation is early Christmas present, say football fans December 23, 2025 Football fans’ groups across the world have celebrated the cancellation of plans to export a Serie A match between AC Milan and Como overseas just weeks before the fixture. Milan and Como had been due to fly halfway around the world to play in Perth, Australia, on 8 February, in what would have been a [...]
Champ clubs demand divorce payment from RFU over Prem franchise plan December 23, 2025 The Rugby Football Union is facing the threat of legal action from Champ clubs if the RFU Council approves a proposal from the Prem to become a franchise league with no promotion from the second tier. City AM has learned that the Champ Rugby board held an emergency meeting with clubs last week at which [...]
World Triathlon targets T100 Olympic event as soon as Brisbane 2032 December 22, 2025 World Triathlon president Antonio Arimany on its alliance with the PTO, Olympic expansion ambitions and returning to London in 2026. After a few years of flux characterised by challenger leagues and competitions sprouting up at a dizzying pace, it feels like consolidation is in the air in the sports industry. Golf awaits the consummation of [...]
Ashes: Australian media mock ‘death of Bazball’ after defeating England December 22, 2025 Australian media have revelled in proclaiming the death of England’s much-vaunted Bazball approach after the hosts wrapped up a fourth successive home Ashes series. Sunday’s 82-run win in the third Test in Adelaide saw the Pat Cummins-led Aussies take an unassailable 3-0 lead, making a mockery of pre-series English optimism. And Australian newspapers seized the [...]
How sport and athletes can show the realities of neurodiversity December 21, 2025 Sport and athletes like Simone Biles, Lewis Hamilton and Lucy Bronze can play a key role in reframing attitudes on neurodiversity, writes Matt Readman. Earlier this month Wes Streeting announced a review into how the UK is currently diagnosing mental health conditions, jumping on the bandwagon of those questioning whether normal feelings have become “over-pathologised”. [...]
Private capital is reshaping sport’s financial future, and it’s structural December 20, 2025 Sport is no longer solely passion projects for the super-wealthy. Today, it is becoming a mature asset class supported by institutional and long-term private capital and the shift is visible in the deals transforming clubs, competitions and infrastructure across Europe and beyond. Private capital is stepping in where banks can’t or won’t. Stadium developments, transfer [...]
Joshua vs Paul: A defining moment in evolution of sport entertainment December 19, 2025 Tom Wild discusses how Joshua vs Paul shows sport can no longer be separated from the cultural forces that surround it. In a world where attention is fractured and loyalty is fluid, one of the most powerful tools available to help marketers cut through isn’t new at all – it’s culture. More specifically, it’s the [...]
Newcastle Red Bulls, Dupont and ITV: Top rugby business stories of 2025 December 19, 2025 This year really has been a 12 months where the business of rugby became a major talking point in ovalball discourse. We have always seen the odd deal here or investment there but 2025 has seen a step change across the sport, and it remains to be seen how it will pan out. So here [...]