Myprotein and Frasers Group team up to boost in store sales June 24, 2024 The company behind fitness supplement maker Myprotein has revealed a new partnership with Mike Ashley's Frasers Group which will see its products available in store at Sports Direct.
How contentious Rule 40 will affect marketing around Paris 2024 Olympic Games June 19, 2024 Brands could be forced to scrap campaigns if they flout this rule.
Mike Ashley’s Frasers Group begins £80m share buyback scheme June 18, 2024 Mike Ashley's Frasers Group, which owns the likes of House of Fraser and Sports Direct, has launched a new share buyback programme of up to £80m.
McLaren Artura Spider review: hybrid supercar is lean and roofless June 17, 2024 Tim Pitt drives the McLaren Artura Spider, a 700hp hybrid supercar that is now open to the elements. And spoiler: it's brilliant.
Euro 2024 adverts review: Adidas, Coca-Cola, Sports Direct, BBC and Paddy Power June 13, 2024 Who are the Jude Bellinghams and Jack Grealishes of the advertising world?
Ed Warner: Are Manchester City on course to follow the Harlem Globetrotters? June 13, 2024 Our sport business columnist tackles Man City's challenge to the Premier League.
Jamie Chadwick: I’d jump at IndyCar spot then F1 seat after Indy NXT win June 10, 2024 Great Britain’s premier female racing driver Jamie Chadwick has said she is targeting an IndyCar seat following her landmark win in its feeder series. The 26-year-old won in the Indy NXT series for Andretti Global on Sunday to become the first female to ever win a race on a road or street circuit in the [...]
Issa brothers: How to turn a petrol station into an empire for billionaires June 7, 2024 How did the Issa brothers transform a single petrol station in Greater Manchester into an empire and become billionaires in the process?
Ed Warner: Boxing hits right notes in delicate dance between solo and team sport June 6, 2024 Frank Warren and Eddie Hearn are nothing if not entrepreneurial. Expect Queensberry 10-0 Matchroom to be just the start.
Premiership Rugby chief slaps down Championship roadblock claims June 5, 2024 Premiership Rugby chief executive Simon Massie-Taylor has slapped down accusations from Championship clubs that his organisation have ignored their demands over the future of the game, saying “we’ve done everything we can”. Clubs in the second tier this week launched a sensational attack on the sport’s governing body the Rugby Football Union and Premiership Rugby [...]