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By: Ed Warner

Sports Business Columnist

All 231 Articles
  • Commonwealth Games must prove crises are thing of past

    Sport Business

    There is no evidence of Commonwealth Games fever in downtown St Peter Port. Guernsey, an island of 65,000 people, is sending 22 athletes to Glasgow 2026, down from 38 to Birmingham 2022. Colleagues on the island report far less public interest than four years ago. There you have these slimmed-down Games which start today in [...]

    Josh Kerr winning an athletics race at the London Stadium, with cheering crowds in the background.
  • Sport expects true fan Andy Burnham to take a leaf out of John Major’s book

    Sport Business

    Andy Burnham was Secretary of State for Culture, Media and Sport for 16 months in Gordon Brown’s cabinet. This was a time in which shirt and tie was the required political dress code for swinging in a children’s playground in Brixton with the Secretary of State for Children, Schools and Family, one Ed Balls.  Burnham’s [...]

    Getty Images logo on a vibrant background, representing a leading visual media company in the news and business industry.
  • Ed Warner: Why I’m optimistic about the future for Sussex Cricket

    Sport Business

    ‘What will you do about your blog?’ was one question at interview, repeated a number of times since I was announced as the chair of Sussex Cricket last week. What of my trenchant criticisms of cricket’s leadership, the sport’s confused calendar and the divide between its haves and have nots? For now, this column and [...]

    Financial graph with upward trend, symbolizing business growth and success.
  • Ben Stokes bombshell shows how power has swung to sport’s players and coaches

    July 2, 2026

    Social media has allowed the likes of Ben Stokes to control their own narrative but we are no nearer to knowing the truth, says Ed Warner. Truth is a pliable concept, capable of being moulded to suit the interests of the individual, and a battleground for competing narratives.  Perspective is not all; volume and reach [...]

  • Is football eating itself? Not before it eats other sports first

    June 25, 2026

    The World Cup has become so big that it now puts all other sports in the shade, laments Ed Warner. I remember the summer of 1976 as a swathe of bleached playing fields, jumpers for goalposts and pick-up games of cricket. There happened to be an international football tournament that June, but I defy anyone [...]

  • An England World Cup isn’t just football – it is money, politics and a nation’s bad habits

    June 18, 2026

    England are being asked to win the World Cup, yes, but the absurdity is that they are required to do so much more in the process, both commercially and politically, writes Ed Warner. And so they’ve begun. Our boys, Tom’s 26. Their world is in motion, three lions on their shirts, out to erase 60 [...]

  • Give me home Euros over World Cup, but is it really worth £557m of taxpayers’ money?

    June 11, 2026

    I’m sure I’ll enjoy much of the 2026 World Cup, provided I can stay awake late enough, but I’ll approach Euro 2028 with far greater enthusiasm.  Home nations competing on home soil in British Summer Time and with advertisers and broadcasters whipping up interest among the general populace. What’s not to like, other than violent [...]

  • City AM Football Power List shows that systems, not individuals, control sport

    June 4, 2026

    Ed Warner, one of the judges for the City AM Football Power List, gives his take on what the rankings reveal about the game. Here’s your gentle starter for 10: who’s the most powerful man in world football? Easy, right? Gianni Infantino. But who are the 24 people you’d rank immediately behind Fifa’s president?  I’ve [...]

  • Uefa Conference League: Even as a Palace fan there’s too much football

    May 28, 2026

    I’m writing aboard a plane to Berlin en route to Leipzig for the Uefa Conference League Final. By the time you read this you’ll know whether my Thursday return trip hangover is fuelled by elation or despair. Whether Crystal Palace or Rayo Vallecano triumphed in the Red Bull Arena on Wednesday night, it’s right to [...]

  • Enhanced Games isn’t sport but a product placement exercise

    May 21, 2026

    The Killers are an odd choice of band to wrap this weekend’s Enhanced Games. I’ve no idea about lead singer Brandon Flowers’ attitude to the permissibility of performance enhancing drugs in sport, but the name of his beat combo jars with an enterprise testing scientific and medical boundaries. It won’t be spinach that the 50 [...]

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