Zoe advert featuring Steven Bartlett banned for being ‘misleading’ Retail An advert featuring Dragons’ Den star Steven Bartlett for nutrition brand Zoe has been banned after being ruled to be misleading. The Advertising Standards Authority (ASA) has found against the Facebook advert for Zoe’s Daily30+ supplement which the brand claimed contained “just real food” and “no ultra-processed” ingredients. The watchdog said the advert, which included [...]
Huel and Zoe adverts featuring Dragons’ Den star Steven Bartlett banned Business Adverts featuring Dragons’ Den star Steven Bartlett for nutrition brands Zoe and Huel have been banned after it was ruled they failed to disclose their commercial relationship with the celebrity entrepreneur. The Advertising Standards Authority (ASA) has said the adverts, which were seen on Facebook in February, “omitted material information” about their links to Bartlett. [...]