WPP mergers fall amid restructuring plan despite increase in deals across sector January 16, 2019 Advertising giant WPP saw its M&A activity halve last year, despite a rise in the total number of deals among marketing communication firms. WPP completed 15 deals in 2018, down from 30 the year before, according to research by Results International. Read more: Brexit, ad fraud and #MeToo – what does the future year hold for [...]
Mark Kleinman’s big predictions for the Square Mile in 2019 January 11, 2019 Sir Martin Sorrell’s WPP exit, Unilever’s HQ U-turn, Melrose’s swoop for GKN: 2018 was a year full of surprises in the City. And while forecasting might be a fool’s errand, here are 10 predictions for the year ahead. •Theresa May will decisively lose next week’s “meaningful vote” on Brexit: that’s not a punt that will [...]
Do not succumb to the ‘Fat Cat Friday’ outrage January 3, 2019 As if Greggs’ vegan sausage rolls hadn’t prompted enough misplaced shock and outrage for the start of a new year, you can expect more of the same this morning when campaigners declare it to be “Fat Cat Friday”. The High Pay Centre, which opposes current levels of executive remuneration, calculates that by this afternoon a [...]
WPP to slash 3,500 jobs as it launches new streamlining strategy December 11, 2018 Advertising group WPP is cutting 3,500 jobs as it restructures the business and shifts its focus to technology in a bid to stave off competition from tech giants. WPP today said it will spend £300m over the next three years as it simplifies the business, aiming to make annual savings of £275m by 2021. The [...]
Sir Martin Sorrell fights hard to remain king of adland December 6, 2018 Sir Martin Sorrell channelled his inner Frank Sinatra recently and proclaimed that the success of his new venture S4 Capital would be “the best form of revenge” against WPP. “I want to build the best,” the businessman said of his new advertising outfit, which he previously called a “peanut” in comparison to the global scale [...]
Ogilvy names Piyush Pandey as new chief creative officer December 5, 2018 Ogilvy has appointed Piyush Pandey as its new chief creative officer following the dismissal of Tham Khai Meng over misconduct allegations. Pandey is currently the advertising agency’s chairman in India and has served at the company for over 30 years. He will retain his current duties in Mumbai and take over the new role on [...]
Trade body says hardcore of ‘repeat offenders’ are failing to listen to investor views December 4, 2018 The trade body for UK investment managers has written to 32 companies on the Ftse-all share to register concern after they faced significant shareholder dissent for the last two years. The Investment Association (IA) said it was concerned that these companies had appeared on the public register, which tracks significant shareholder dissent, for the same [...]
Sorrell strikes again with deal for US digital advertisers December 4, 2018 Sir Martin Sorrell will make his second acquisition since leaving advertising giant WPP as he takes over Mighty Hive, a day after his new outfit announced it was in advanced talks with the company. S4 Capital, which was set up by Sorrell after he left the world's biggest advertising firm earlier this year, said it will [...]
Sorrell’s S4 Capital says talks to buy ad firm Mightyhive are now ‘advanced’ December 3, 2018 Sir Martin Sorrell’s new company S4 Capital has confirmed it is now in advanced talks to buy Mightyhive, a programmatic advertising group based in San Francisco. S4 plans to integrate the firm as part of its drive to form a new business combining media and technology. It already confirmed talks were taking place last month, [...]
Volkswagen slashes 90 per cent of ad agencies to drive down costs November 27, 2018 Volkswagen is cutting the number of advertising agencies it works with by more than 90 per cent in a bid to improve marketing efficiency. The German car manufacturer has said it will reduce its pool of 40 agencies to just three, while keeping its marketing budget stable at roughly €1.5bn (£1.3bn). Omnicon will be responsible [...]