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  • Elon Musk sells X to his own xAI for £25.5bn in all-stock deal

    March 29, 2025

    Elon Musk has sold social media site X to his own xAI artificial intelligence company in a $33bn (£25.5bn) all-stock deal, the billionaire announced. Both companies are privately held, which means they are not required to disclose their finances to the public. Mr Musk said in a post on X that the move will “unlock immense potential by blending [...]

  • Tory MP warns UK should ‘consider possibility Trump is a Russian asset’

    March 4, 2025

    A Conservative MP has warned the UK should “consider the possibility that President Trump is a Russian asset”. Graham Stuart, a former Foreign Office minister, posted the remark on X, formerly Twitter, after the US President halted military aid to Ukraine. Overnight, the White House suspended delivery of ammunition and other equipment to Kyiv after [...]

  • NFL ‘running scared’ of Trump and Musk ahead of Super Bowl with Bluesky ban

    February 6, 2025

    The NFL risks alienating fans and accusations of “running scared” from Donald Trump and Elon Musk ahead of Super Bowl LIX after it banned teams from posting on X rival Bluesky, say industry watchers.  Sunday’s showdown between the Kansas City Chiefs and Philadelphia Eagles in New Orleans, the climax to the NFL season, is set [...]

  • X and Meta: Who’s benefiting from Tiktok’s brief hiatus?

    January 20, 2025

    As Tiktok temporarily went down on Sunday afternoon, rival social media platforms such as X and Meta scrambled to fill the void left by the app’s absence. Several competitors moved quickly to capitalise on its downfall, hoping to attract its 170m US user base by picking up its various features. Before the ban took effect [...]

  • Just how blue is the sky for Bluesky?

    December 9, 2024

    Bluesky is pitching itself as an alternative to the social media behemoths, but the history of the internet is littered with notable failures, says Paul Armstrong Bluesky has drawn sharp attention, pitching itself as the anti-social media — a decentralised network that hands control back to its +25m users including news organizations, politicians, celebrities and [...]

  • Elon Musk and Fox News host chosen for Trump cabinet and advisory roles

    November 13, 2024

    Tech billionaire Elon Musk and Fox News host Pete Hegseth have been asked to serve as advisors and in Donald Trump’s cabinet. Musk is set to lead a new US Department of Government Efficiency (DOGE) which will advise the President on how to reform and make savings in the government, after he previously claimed he [...]

  • ‘Musk is trying to compete in the Tour de France on a tricycle’: Tesla cyber cab launch falls flat

    October 11, 2024

    Investors unconvinced on Elon Musk's newly released cyber cab

  • Oxford Street: Former MP for the City and Westminster brands pedestrianisation ‘bullying’

    September 17, 2024

    A row has erupted over Sadiq Khan’s plans to pedestrianise Oxford Street as the area’s former MPs branded the move “bullying”. The mayor of London today unveiled proposals to ban traffic from the iconic central London retail destination, in what he hopes will reinvigorate the nation’s “most famous high street”. But Nickie Aiken, the former [...]

  • X-odus: Musk platform ‘distinctly not well received’ by marketers

    September 5, 2024

    Marketers’ trust in Elon Musk’s X as an effective platform for advertising has plummeted since 2022, with advertisers anxious about the “brand safety” that the controversial social media channel offers. Approval ratings for the social media channel have plummeted to minus 21 per cent, down from plus 15 per cent just two years ago, according [...]

  • Bluesky: Social media site eyes politicians after ‘quite the influx’ of UK accounts

    August 24, 2024

    Chiefs at social media site Bluesky have suggested they are eyeing politicians for their platform after X owner Elon Musk’s commentary on UK current affairs.

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