Taylor Swift and Champions League take Liverpool revenue past £700m Sport Business Winning the Premier League, returning to European football’s top table and hosting concerts by Taylor Swift helped Liverpool FC earn revenue of more than £700m for the first time last season. Liverpool made a profit after tax of £8m on revenue of £703m in 2024-25 as their men’s team became English champions for the 20th [...]
Can Spotify and Lloyds and Uber and Deliveroo and Apple and everyone stop wrapping my year, please! Opinion From Spotify to banking, data 'wraps' are taking over the festive period and exposing all our bad habits. Anna Moloney wants out.
Why tribes are everything in sport, but growing them is no easy task Sport Business Tribalism is key to fandom in sport but the challenge is commercialising and gorwing them, writes Ed Warner. To the Kia Oval for an exercise in tribe creation. Conscious that in most enterprises the whole is stronger than the sum of its parts, I have been working with the help of chairs across Britain’s sporting [...]
2026 World Cup: SoFi boss dismisses Trump threat to move games from LA November 14, 2025 The boss of the SoFi Stadium in Los Angeles says he expects the £4bn venue to play a key role in staging next summer’s 2026 World Cup despite US President Trump threatening to move games from the city. Trump has raised the prospect of stripping LA, San Francisco and Seattle of their scheduled fixtures if [...]
Oasis fans’ supersonic spending tops Swifties in economic boom September 26, 2025 Oasis fans have topped the economic boost of Taylor Swift, with spending reaching over £5m at their first Wembley concert this year. The ‘Gallaghernomics’, as dubbed by Lloyds in their Market Intelligence analysis, have surpassed ‘Swiftonomics’ by 38 percent. The Oasis concert on 25 July 2025 generated £5.1m revenue in Wembley and within a one-mile [...]
Taylor Swift to make appearance for Barcelona at El Clasico March 27, 2025 Taylor Swift is set for an appearance at this year’s El Clasico between Barcelona and Real Madrid. There may be Bad Blood between the two LaLiga sides but Shake It Off singer Swift could feature on the jerseys of Barcelona thanks to their deal with Spotify. The streaming giant’s deal with Barcelona’s Camp Nou has [...]
NFL betting: Super Bowl fans to wager billions on Swift, Gatorade, Eagles and Chiefs February 9, 2025 The NFL Super Bowl, in all of its commercial glory, will take the headlines across the next 24 hours; whether that be the half-time show, the result of the adverts. But the betting markets this weekend are a fascinating watch, with last year’s Super Bowl – when comparing bet-on events – beating out the Euros [...]
Super Bowl: Calls for London to host NFL tournament for economic growth February 8, 2025 London should host a future NFL Super Bowl in a bid to supercharge the capital’s economic growth, politicians and hospitality groups have urged. Ahead of Sunday’s showdown between the Kansas City Chiefs and Philadelphia Eagles in New Orleans, the climax to the NFL season, the potential future impact on the capital’s economy is being talked [...]
Ratcliffe, IPL and Littler: The City AM Sport 2024 year in review December 31, 2024 It was the year that was in sport; when iconic athletes retired, major brands made fascinating choices and one pole vaulter was knocked out of the Olympics because of his hefty package. The 12 months that made up 2024 weaved the retirement of cricketer James Anderson with the iconic breakdancer Raygun, it saw a German [...]
A new Era for London transport? December 7, 2024 Taylor Swift’s Eras Tour was emblematic of the rise of ‘mega-events’ in the capital that are acting as a catalyst for London’s transport infrastructure to upgrade how it manages surges of visitors and passengers on its network, says Jim Webber When Taylor Swift played her record-breaking run of shows in the UK earlier this year, [...]