Sports data company 4GLOBAL looks to score a £4m AIM IPO in London November 22, 2021 The UK-based 4GLOBAL, which focuses on the promotion and measurement of physical activity in large sporting events, said it expected to be admitted for trading in early December 2021 after a placing of up to £4m.
Premier League on rocky road with plans to regulate sponsorship deals in wake of Newcastle takeover November 18, 2021 The recent takeover of Newcastle United by the Saudi Arabia’s Public Investment Fund created quite a storm – both in the media and, according to reports, the other Premier League clubs. Since the introduction of so-called financial fair play regulations at the start of season 2013-14 – known as the Profitability and Sustainability Rules in [...]
Premier League on the verge of £1.5bn US TV deal November 15, 2021 The Premier League is closing in on the sale of its US television rights for a record $2bn (£1.5bn).
‘F*** them all’: Lewis Hamilton delivers supreme recovery drive from last to fifth at Brazilian Grand Prix November 14, 2021 Lewis Hamilton declared his fading bid to win a record eighth championship is “not over yet” as he delivered a supreme recovery drive from last to fifth in Saturday’s sprint race at the Brazilian Grand Prix. Hamilton’s title tilt was dealt a major setback after he was excluded from Friday’s qualifying and thrown from first [...]
Ed Warner: Why sponsors should beat a path to Yorkshire November 11, 2021 Yorkshire County Cricket Club might just be the most exciting sponsorship proposition right now. Mired in a racism crisis of its own making, deserted by its full roster of corporate partners, staring down the barrel of a parliamentary select committee, investigated by the Equality and Human Rights Commission – but with a new chair and [...]
European Tour to rebrand as DP World Tour November 9, 2021 The European Tour has announced that it will rebrand as the DP World Tour from next season. The move will see the tour’s total prize money top $200m for the first time and comes amid renewed efforts from Saudi Arabia to lure the world’s top players to a new breakaway circuit. “This is hugely significant [...]
The light fantastic: How Okkulo is looking to ‘re-code’ athletes’ vision November 9, 2021 Filmmaker Mel O’Connor has had quite the story arc. He quit his job on Emmerdale and turned down work on an Idris Elba movie to follow his dream of developing an altogether different kind of visual experience. The result is a product, Okkulo, that he believes can not only revolutionise sport science but may also [...]
Why sport is playing against the clock when it comes to the climate crisis October 26, 2021 It is becoming increasingly apparent that the climate crisis touches everything and sport – often played outdoors and shaped by the weather – is, not surprisingly, no exception. Winter sports are in serious trouble. Alpine glaciers and skiing seasons are rapidly shrinking. Not a single event on last year’s biathlon circuit could proceed without using [...]
Man Utd owning Glazers outbid in Indian Premier League franchise auction October 25, 2021 Manchester United owners the Glazer family suffered another defeat today when they lost out in an auction for one of two new franchises in cricket’s Indian Premier League (IPL). Avram Glazer’s Lancer Capital made a bid for one of the new teams, which will begin competing next year when the high-profile Twenty20 competition expands to [...]
They are at it again: F1 row widens as Max Verstappen calls Lewis Hamilton ‘a stupid idiot’ October 23, 2021 Racing giant Max Verstappen called his main rival Lewis Hamilton “a stupid idiot” as the championship rivals clashed in practice for the United States Grand Prix. Hamilton, who is six points behind Verstappen, overtook the Red Bull driver at the concluding left-hander in Friday’s second session in Austin. Verstappen temporarily ran off the track before [...]