Olympic Games set to steady ship with major Chinese sponsor February 6, 2025 Consumer electronics firm TCL is reportedly set to become an Olympic partner in a boost to the International Olympic Committee after long-term sponsors jumped ship. The Chinese organisation is in the final stages of signing a deal to join the IOC sponsorship family, according to SportBusiness. In 2023 the cooperation generated £19bn and its subsidiaries [...]
Cristiano Ronaldo wants to own ‘several football clubs’ February 5, 2025 Cristiano Ronaldo wants to take his prolific streak into the boardroom when he retires from playing football by owning a multi-club network. Ronaldo shows no sign of hanging up his boots as he turns 40 today, with the forward still breaking goalscoring records for Portugal and Al Nassr in the Saudi Pro League. But the [...]
Man City splurge drives third biggest Premier League January spend February 4, 2025 Manchester City’s record £180m outlay saw Premier League clubs rack up their third biggest January transfer window spend ever. English top-flight clubs spent a total of £370m during the winter transfer window, which closed on Monday night after a flurry of late activity. The biggest deal saw struggling champions Manchester City make Spanish midfielder Nico [...]
Exclusive: Saudi Arabia readies Olympic Games bid but may hold until 2040 February 4, 2025 Saudi Arabia is readying a bid to host the Olympic Games but is prepared to wait until 2040 to maximise its chances, a leading official has told City AM. Group CEO of Diriyah Company Jerry Inzerillo said it was a “matter of time before Saudi will announce an intention for an Olympic bid”, adding that [...]
Banker Rowland launches Britain’s most lucrative padel tournament February 3, 2025 Redwood Bank founder Jonathan Rowland’s R3 Sport is launching Britain’s most lucrative padel tournament in association with Bullpadel, one of the game’s leading brands. The R3 Bullpadel Cup will consist of up to six events taking place across the country from April this year and culminating in the Cup Finals in December. It is understood [...]
Trump, the Super Bowl, wokery and sport’s shift to the right February 2, 2025 It might be the same man sitting in The Oval Office, but a lot’s changed since Donald J Trump first presided over a Super Bowl eight years ago. In 2017 America was perilously divided, with a newly-elected Trump in the White House and protest marches taking place on the streets outside it. This tension was [...]
Stokes and Gakpo part of £4m funding round for AI wealth firm Prosper January 30, 2025 England cricket captain Ben Stokes and Liverpool forward Cody Gakpo are part of a £4m funding round for a wealth management platform leveraging AI. The sportsmen joined Fuel Ventures, who led the round with a £2m investment, in London-based FinTech Prosper. Olympians Dame Jessica Ennis-Hill, Dame Sarah Storey and Tim Podcock, and footballers Ben White [...]
Formula 1 team owner sponsors MotoGP outfit in new deal January 28, 2025 One of the 10 Formula 1 teams set to compete in the 2025 season has agreed a sponsorship agreement with MotoGP team Pramac Racing. Alpine – whose F1 outfit boasts Pierre Gasly and Jack Doohan – will be a main sponsor of the Prima Pramac Yamaha MotoGP team. The French manufacturer – whose Formula 1 [...]
Top executives back sport clubs and tech as attractive investments January 28, 2025 Over two thirds of business executives see clubs and franchises as the most attractive investment opportunity over the next half-decade, new research has revealed. Over a quarter of executives asked instead said leagues and federations were preferred while nearly one fifth favoured participation events, according to Altman Solon’s Global Sports Survey. It is a tonic [...]
Can rugby union and the Six Nations survive behind TNT paywall? January 28, 2025 For the next two months, up and down the country, you’ll walk into the pub when the Premier League is supposed to be on and instead see Six Nations rugby. It is testament to the reach of a tournament that, despite football being the national sport, kicks off its rivals for the bumper Saturday and [...]