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Sport Business

  • Ed Warner: On bad actors and their pernicious influence on so many sports

    February 22, 2024

    Our columnist on rogues who taint sport, plus FA Cup maths, Rwanda, Tracey Crouch MP and Jilly Cooper.

  • Sir Jim Ratcliffe echoes famous Sir Alex Ferguson quote with Manchester United vow

    February 21, 2024

    The British billionaire has laid out his plans to revive the club and build a new stadium.

  • Manchester United fans hail Ratcliffe investment as ‘turning point’ in club’s revival

    February 21, 2024

    The British billionaire has already started making moves at Old Trafford.

  • Premier League calls emergency summit to solve cash row with English Football League

    February 20, 2024

    It comes amid pressure from MPs to act before a football regulator is established.

  • If you can’t beat ’em, hire ’em: Chelsea raid Brighton for another transfer guru

    February 20, 2024

    They hired his boss in 2022 and now they've gone back for his successor.

  • The record salary Emma Hayes is set to earn as US women’s manager

    February 14, 2024

    Hayes is the most successful manager in Women's Super League history.

  • Team GB snap up partnership deal with TikTok

    February 12, 2024

    TikTok have promised to provide athletes “specialist training and guidance” on creating content. 

  • Super Bowl LVIII ads are a reminder of how the industry can do better

    February 10, 2024

    The Super Bowl shows us why advertisers should be holding themselves to a higher level throughout the year, argues Rowenna Prest, chief strategy officer at advertising services firm Joint. The Super Bowl is one of the most watched sporting events in the world and by far the biggest TV moment in the US. According to [...]

  • Why women’s football bucked the men’s trend in the January transfer window

    February 9, 2024

    World records were broken as more world stars flocked to the WSL.

  • Silvio Berlusconi, the Super League and me: How a visionary English ad exec created the blueprint that changed European football

    February 7, 2024

    “Here's the job you always wanted. Design a Super League for Signor Berlusconi. And I did.”

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