“I’m evolving away from tennis”: Serena Williams announces impending retirement August 9, 2022 Serena Williams has announced her imminent retirement from tennis, announcing that she plans to call time on one of the great sporting careers after this month’s US Open. The 23-time Grand Slam singles winner told Vogue magazine that she is “evolving away from tennis” to spend more time being a mother and running her venture [...]
Lessons from Lionesses: What English rugby can learn from Euros for 2025 World Cup August 9, 2022 The iconic Chloe Kelly goal celebration, the record attendance for a final, success on home soil; England Women’s Euro 2022 victory felt like a watershed moment for women’s sport. But in a few years’ time England will be doing it all over again. This time, however, it will be with the oval ball. It was [...]
Track and Field at Commonwealths shows British Athletics there’s no more excuses August 8, 2022 At the weekend 30,000 fans crammed into Birmingham’s Alexander Stadium for a Saturday evening session of athletics. On show were British superstars Keely Hodgkinson, Laura Muir and Zharnel Hughes. But the loudest cheer of the night was for Rosefelo Siosi from the Solomon Islands. The 25-year-old long-distance runner came last in the 5,000m – by [...]
Gambling sponsors back on the up in sport despite continued threat of a ban, study finds August 4, 2022 Gambling sponsorship in English sport is back on the rise despite the threat of a potential ban, according to a new study. The number of betting companies with front-of-shirt sponsorship deals at leading clubs appeared to be in terminal decline just a year ago, having plummeted 48 per cent from 2019 to 2021. Premier League [...]
The Women’s Euros smashed records. Now we need more women on football club boards August 2, 2022 Women’s Euro 2022 broke new records for football and it’s clear that brands are now recognising the commercial value of the women’s game. Spurred on by rising professionalism, for the first time ever, every one of the top-20 revenue generating clubs in world football now has a women’s team. Off the pitch though, it’s a [...]
England Women set for sponsorship offers after Euros success turns Lionesses into stars August 1, 2022 The stars of England’s success at Women’s Euro 2022 could be in line for lucrative personal sponsorship deals as a result of the tournament making them household names. Lionesses including captain Leah Williamson and super-sub Alessia Russo have enjoyed greater prominence than ever as women’s football has made the front and back pages. But the [...]
Henrik Stenson reopens wounds of Ryder Cup row after winning on LIV Golf debut August 1, 2022 Former European golf No1 Henrik Stenson took a swipe at his sacking as Ryder Cup captain after winning his first event on the breakaway LIV Golf series last night. Stenson was removed as skipper of Team Europe for next year’s biennial match with the USA after confirming his decision to join the Saudi-backed, big-money circuit [...]
Kit hits the fan: Retailers running out of England Women’s shirts ahead of Euros final July 28, 2022 Retailers are running out of England Women’s football shirts ahead of the Lionesses’ Euro final against Germany on Sunday. The official England online store, kit maker Nike’s website and a host of high street retailers had sold out of all but extra-small women’s home shirts, which are priced at £75, on Thursday. “We have seen [...]
$405m LIV Golf League to launch next year as Saudi-backed circuit brings forwards its plans July 27, 2022 LIV Golf has stayed on the front foot in its tussle with the leading men’s tours by bringing forward its plans to launch a star-studded super league. It will see the Saudi-backed big-money circuit – at odds with the PGA Tour and DP World Tour over the services of the world’s leading players – significantly [...]
EXCLUSIVE: 1966 World Cup hero Sir Geoff Hurst: ‘My own memory could fade. You expect it to happen’ July 27, 2022 Sir Geoff Hurst tells Frank Dalleres that seeing most of his 1966 World Cup winning team-mates suffer with dementia convinced him to preserve his memories in the form of a digital artwork that will help to raise money for two Alzheimer’s charities. Every morning Sir Geoff Hurst goes for an hour-long walk through the park [...]